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O'Dwyer's Newsletter - May 2, 2011 - Vol. 44 - No. 17 (download PDF version)


Page 6 Pages 1, 2, 3, 4, 5, 7, 8
 
NEWS OF SERVICES _______________
 

TEXAS SEEKS PR SOFTWARE VENDOR

The state of Texas’ motor vehicle agency is bidding out its PR software contract with an RFQ through May 6.

The Texas Department of Motor Vehicles wants a vendor to provide a media contact database, handle press release distribution and monitoring pick-up. Social media monitoring is listed as an optional service.

The DMV issued the RFP April 28.

RFP is at odwyerpr.com/rfps.

VOCUS REVENUE UP 21%; LOSS WIDENS

Vocus on April 26 posted a 21% increase in first quarter revenue to $27M on a wider net loss of $1.9M compared with Q1 of 2010.

The company’s net was hit by a $1.2M, one-time cost for professional fees and a break-up fee after Vocus terminated a potential “cross-border acquisition” following its investigation, said CFO Steve Vintz. Net loss for Q1 of 2010 was $579K.

“In summary, we were a little bit uncomfortable with some of the changes we saw in the business as we were working out way through due diligence,” said CEO Rick Rudman, adding the deal was outside of North America.

Revenue rose for Q1 as the PR software provider added 682 net new subscribers like GameStop, iRobot and the Office de Tourisme de Marseille during Q1, up from about 400 for the same period of 2010. Renewal rate is in the 80-90 percent range and it had 9,256 subscribers at the close of Q1.

Vocus shares surged nearly 12 percent in Wednesday’s trading to $27.92, near a 52-week high of $28.46.

Rudman said Vocus’ year-old social media add-on product is also selling well and expects that revenue to hit $5M by the end of this year. That service will be rolled out of the small business market this summer.

Although the company said it didn’t materially affect first quarter results, Vocus in Q1 paid $7M in cash for Facebook applications developer North Social, a deal that could cost up to $18M over two years.

CISION Q1 REVENUE SLIPS

Sweden-based PR software and monitoring purveyor Cision on Aug. 27 reported a seven percent decline in revenues to $41M compared to the 2010 period. Profit was flat.

CEO Hans Gieskes said Cision US organic growth “continues to develop in a positive direction” at three percent in Q1, compared to a four percent decline in Q1 2010.

He said the company shows growth in most markets, with the exception of a few where traditional media monitoring as its main business reduces the positive trend.

Operating profit hit 32M Swedish krona ($5.3M), down slightly from 33M SEK for Q1 of 2010. Gieskes said currency developments hurt its profit in Q1.

The CEO said Cision will continue to take measures to transform or divest media monitoring operations to complete its shift to a “true PR software and information services company.”

PEOPLE __________________________
 

Joined

Keith Dailey, communications director to former Ohio Gov. Ted Strickland, to The Kroger Co., Cincinnati, announced as director of external corporate communications responsible for national media corporate communications as the grocery giant’s spokesperson. Kroger has 2,458 supermarkets and multi-department stores in 31 states. Meghan Glynn held the director post at Korger until late last year, when she left to become VP of external affairs, Cincinnati/Northern Kentucky International Airport.

Pamela Lippincott
Lippincott

Pamela Lippincott, healthcare media director at Zeno Group, has returned to Spectrum, Washington, D.C., as VP of strategy development. She left the firm in early 2010 after nearly eight years for Zeo. At Spectrum, she directs several major accounts and provide senior oversight and counsel across Spectrum’s client base, the firm said. Also at Spectrum, Liz Bryan, Lauren Fulk and Megan Lustig were promoted to senior A/S. The firm said it is actively hiring for its digital and account teams.

Cyrstal Litz
Litz

Crystal Litz, who ran her own shop in New York, to Cerrell Associates, Los Angeles, as a VP in its campaigns and issues management practice.

Kristin Proctor, A/E, Integrity PR, to Morgan Marketing and PR, Irvine, Calif., as an A/E handling Wienerschnitzel, Sapphire Laguna, True Food Kitchen, Daphne’s California Greek and Wildfish Seafood Grille, among others.

Kristin Procter
Procter

Frank Buscemi, director, strategic comms., The Quell Group, to TI Automotive, Auburn Hills, Mich., as director of marketing and communications. He handled the launch of TIA’s new brand identity while at Quell. Earlier, he managed PR for ZF Group North America.

Promoted

Bret Perkins to VP, external and government affairs, Comcast Corp., Philadelphia. Perkins, who was senior director of public policy for Comcast Corporation and a 10-year veteran of the company, takes responsibility for Comcast's government affairs team in Philadelphia, as well as the company’s outreach efforts to third party groups.

Mike Ryan to executive VP, global communications and branding, RE/MAX, Denver. He takes the lead on the company’s expansion into distressed property projects and oversees government relations and brand marketing, RE/MAX University, event management and corporate communications. He’s a 17-year veteran of the real estate company.

Elizabeth Romero to management supervisor, Howard, Merrell & Partners, Raleigh. The nearly five-year veteran of the firm oversees PR and social media for accounts like Butterball, CORDURA fabric, and Component Hardware Group.

 
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