APCO ALIGNS WITH CONDI RICE’S FIRM
APCO Worldwide has struck a partnership with the firm of former Bush administration cabinet and security aides Condoleezza Rice and Stephen Hadley.
Rice, Hadley (Photos: NATO)
Rice, the former Secretary of State and national security advisor, set up RiceHadley Group with her NSA replacement Stephen Hadley, and State Dept. political aide Anja Manuel in 2009 to advise corporations and executives on expanding to emerging markets like China and the Middle Rice, Hadley (Photos: NATO) East.
APCO CEO Margery Kraus said the deal will add to her firm's "business diplomacy" offerings aimed to help clients navigate "the political risks and challenges" of the global business scene.
Hadley and Manuel will serve as senior counselors in APCO's Global Political Strategies unit.
Rice in a statement said her firm sees an opportunity to grow its scope with APCO, while Hadley noted the firm's "on-the-ground" resources in 20 countries.
Page Society Honors Kraus
The Arthur W. Page Society last week honored Kraus, founder of APCO, with its 2011 Hall of Fame Award.
Bill Margaritas, Page chair, said Kraus is a “true trailblazer” and “exemplifies the entrepreneurial spirit of the PR industry.”
Kraus, led a management buyout of APCO in 2004. The firm registered $113M in fees last year, earning it the No. 2 position on O’Dwyer’s rankings of independent PR firms. It has more than 600 staffers and 30 offices.
The Page Society also cited APCO's international advisory council and global political strategies group, offerings that combine the knowledge of more than 60 former diplomats, politicians, business leaders and academics.
Kraus is the fourth woman to receive the Hall of Fame Award. Beth Comstock (GE), Charlotte Otto (Procter & Gamble) and Marilyn Laurie (AT&T) are the other winners.
TRILLIANT PLUGS INTO EDELMAN
Trilliant, which develops smart grid know-how to more than 200 worldwide utilities, has tapped Edelman to promote how the Silicon Valley company can enhance efficiencies, lower operating costs and integrate renewable energy resources.
In his statement, Rob Conant, chief marketing officer of Trilliant, said Edelman was chosen for its "deep understanding of the industry, broad-based experience and global capabilities that could work in unison with the core team."
Trilliant also sees a great cultural fit with the largest independent PR firm.
Kimberly Kupiecki is senior VP at Edelman and leader of its clean technology practice.