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O'Dwyer's Newsletter - Apr. 16, 2012 - Vol. 45 - No. 16 (download PDF version)


Page 5 Pages 1, 2, 3, 4, 6, 7, 8
 
NEWS OF PR FIRMS ________________
 

RLM FINSBURY, BRUNSWICK TOP M&A TABLE

RLM Finsbury was the top global M&A PR advisor by deal value in the first quarter, counseling 25 transactions worth $89.9B, according to mergermarket, which noted M&A activity fell more than 30% during the period over Q1 of 2011.

RLM worked the quarter’s top two deals, representing commodities trading company Glencore International in its $53.4B acquisition of Xstrata, as well as Sterlite Industries of India, which was acquired for $10.3B by Sesa Goa Ltd.

Brunswick was the top global firm by deal count with 41 and led U.S. firms by value ($32.5B) as it handled the $7.2B purchase of EP Energy Corp., Roche’s $6.8B acquisition of Illumina, and Sinopec's $2.5B grab of Devon Energy, among others.

The EP Energy deal was the quarter’s largest in the U.S. and also involved Kekst, Rubenstein and Joele Frank, Wilkinson Brimmer Katcher.

Kekst and Company was the U.S. workhorse, counseling 28 deals during Q1, more than any other firm domestically. Kekst was followed in the U.S. by Brunswick (21), Sard Verbinnen & Co. (20), Abernathy MacGregor Group (18), Joele Frank Wilkinson Brimmer Katcher (17) and FTI Consulting (8).

The U.S. market suffered the most precipitous drop in M&A activity, down nearly 54% over 2011, according to mergermarket, which said buyers were possibly put off by unrealistic valuations fueled by a U.S. stock market rally. Mergermarket said first quarter activity was the lowest since Q3 of 2009 and continued a downward trend that has lasted for five consecutive quarters.

H+K HANDLES SHOCKER BEST BUY CEO EXIT

Hill + Knowlton Strategies is handling the shocker resignation of Best Buy CEO Brian Dunn, who left the electronics retailer after 28 years following a probe by the board into his “personal conduct.”

Three weeks ago, Dunn announced a “new transformation strategy” for the $50.7B company that lost $1.2B during its latest fiscal year ended March 3.

The board announced that it has no disagreements with Dunn, a one-time Best Buy stereo salesman who assumed the helm in 2009, on any matter relating to “operations, financial controls, policies or procedures.” It has selected director Mike Mikan, former CFO of UnitedHealth Group, as interim chief while a search is underway for a new leader.

Best Buy founder Richard Schulze, remains chairman of the Minneapolis-based chain that received an unsolicited mini-tender offer from TRC Capital Corp. on April 9. Best Buy told shareholders to ignore that bid.

Claire Koeneman, H+K’s executive VP and Chicago office head, works the Best Buy business. She joined the WPP unit from the Financial Relations Board last May.

BRIEF: Colorado is looking for agency help to plan a campaign to restore confidence in the Rocky Ford cantaloupe, which took a hit last year after 32 people across the country died from a listeria outbreak traced to a Granada, Colo., grower. The RFP can be down loaded at the state’s procurement website.

NEWS ACCOUNTS __________________
 

New York Area

RF|Binder, New York/ Abine, online privacy tools for everyday internet users, as AOR for PR. Its products include Do Not Track Plus (DNT+) and DeleteMe.

MWW Group, New York/Vitals, online physician review and ratings resource, for consumer brand communications. More than 100 million patients visit the site each year.

Affect, New York/Cellebrite, products and services for mobile data extraction, decoding, analysis diagnostics, forensics and content delivery, for PR.

Bullfrog & Baum, New York/Chile Oliva, the Chilean Association of Growers and Producers of Olives and Olive Oil, for PR for its first consumer campaign in the U.S. with the tagline “How Virgin is Your Extra Virgin?” Focus is on New York, Miami and Boston and the campaign was created by Vivaldi Partners Group.

The S3 Agency, Boonton, N.J./Social Stage, creator of online platforms that allow users to build custom websites within Facebook pages, as AOR for PR.

Swordfish Communications, Laurel Springs, N.J./Coatings for Industry Inc., supplier of floor coatings and other industrial applicants, for trade publicity, and Sumo Heavy Industries, a Philadelphia e-commerce website design company specializing in clients in the high-end fashion, consumer goods and extreme sports industries, for PR.

The GRI Marketing Group, Trumbull, Conn./Norhill Wealth Strategiesm, for consulting, creative, media planning/buying and production management.

East

Clapp Communications, Baltimore/Smith, Gildea & Schmidt, LLC, Towson, Md.-based law firm, for PR.

Midwest

Blick&Staff Communications, St. Louis/GO! St. Louis, non-profit promoting a healthy and active lifestyle, as AOR for PR. The group’s annual marathon and fitness event draws more than 25,000.

AutoCom Associates, Bloomfield Hills, Mich./ Alcantara S.p.A., Italian producer of automotive interior materials, as AOR for PR in North America. Alcantara serves car makers including Ferrari and Lamborghini.

Southwest/Mountain West

Weber Shandwick, Dallas/Reading Is Fundamental, children’s literacy nonprofit, following a competitive pitch. WS is providing guidance and counsel for a variety of PR efforts as part of an integrated communications campaign for the group, which is marketing its 45th year.

202 Communications, Salt Lake City/MultiDyne Video & Fiber Optic Systems, for PR.

West

McGrath/Power PR, San Jose/LiveOps, cloud-based customer engagement across multiple social, mobile, and traditional channels, for PR.

The Pollack PR Marketing Group, Los Angeles/ RKF, New York-based urban retail real estate services firm, for PR for its Los Angeles office.

Driven PR, Temecula, Calif./Kumho Tire USA, as AOR for PR.

 
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