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O'Dwyer's Newsletter - Oct. 22, 2012 - Vol. 45 - No. 42 (download PDF version)

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MEDIA NEWS ____________________


Newsweek’s last print edition will be Dec. 31, two years after the Washington Post Co. sold the news weekly to Harman International and then merged with Tina Brown’s Daily Beast.

Barry Diller’s IAC took full control of the Newsweek/Daily Beast combo in July, which triggered the countdown to the demise of Newsweek’s print edition.

The all-digital Newsweek Global will be a “a single, worldwide edition targeted for a highly mobile, opinion-leading audience who want to learn about world events in a sophisticated context,” according to a message posted on the Daily Beast site by editor-in-chief Brown and Baba Shetty, CEO of Newsweek Daily Beast Co.

NG will be available to paid subscribers and available via the web and tablet with some content from The Daily Beast.

Brown and Shetty called the shift to digital a transition rather than a farewell to the 79-year-old publication.

“We remain committed to Newsweek and to the journalism that it represents. This decision is not about the quality of the brand or the journalism—that is as powerful as ever. It is about the challenging economics of print publishing and distribution,” they wrote.

There will be staff cutbacks are in the works as editorial and business functions are streamlined.


NBCUniversal has upped Cameron Blanchard to lead corporate communications as Kathy Kelly-Brown shifts to the PR slot atop NBCU’s News Group.


Blanchard is a 16-year vet of NBC, leading communications for NBC Entertainment, Bravo Media, Oxygen, and, most recently, its Entertainment & Digital Networks and Integrated Media unit encompassing Telemundo, Bravo, mun2, Oxygen, Sprout, Style Media, DailyCandy, Fandango and iVillage.

Blanchard takes a senior VP slot with the promotion, reporting to executive VP Adam Miller, the former Abernathy MacGregor president who took the PR reins with the NBCU-Comcast merger in 2010.

Blanchard leads development and execution of the company’s media relations strategy serving as principal corporate media spokesperson.


Justin Cole, U.S. corporate communications manager for Indian telecom and outsourcing giant Tata Communications, has joined the Federal Communications Commission as press secretary.

Neil Grace, a Burson-Marsteller alum who held the press secretary post at FCC since May 2011, is moving to a senior communications advisory role under chairman


Julius Genachowski. He was director of B-M’s issues and crisis unit in D.C, handling tech and telecom clients.

Cole joins the FCC after a year and a half at Tata. He was previously a journalist, working as an energy and business reporter for Dow Jones Newswires, AFX News and Agence-France Presse, before moving to Fitch Ratings in an editorial corporate comms. role.

Tammy Sun remains director of communications at the FCC.

Genachowski, a Harvard Law School classmate of Barack Obama, is in his third year as FCC chair.


Sharlene Spingler has joined O’Dwyer’s as associate publisher, covering sales for, O'Dwyer's monthly magazine, O'Dwyer's PR Buyer's Guide and O'Dwyer's Directory of PR Firms.

Spingler started out on Wall Street as a molybdenum trader, then was editor and photographer of the Diplomatic World Bulletin and the Wall Street Transcript, where she interviewed and photographed heads of state, CEOs, diplomats and celebrities, covered World Bank meetings and other global conferences.

She is a published writer and photographer whose works and comments have appeared in a variety of publications like Spy Magazine, Soho Weekly News, New York Post, Vanity Fair and New York Times.

She spent 23 years as a senior vice president at NAPS, specializing in generating new business for Fortune 500 corporations, governments and non-profits.

Spingler is at [email protected], 646/8432088.


Larry Beasley, who took the helm of the Washington Times on Oct. 15, sent a memo to staffers vowing an “ambitious new strategy to reach profitability” by transforming the print edition and expanding its “digital-first publishing capabilities.”

The program does not include editor Ed Kelley, who resigned after 18 months on the job.

Beasley named a three-member leadership team to guide the Times. That includes current Times consultant John Martin, a MCI, Ernst & Young and Jones Lang LaSalle veteran who moves to the COO spot; Keith Cooperrider, CFO, and Tom Culligan, a Chicago Tribune, Los Angeles Daily News and Minneapolis Star-Tribune alum who takes the chief revenue and marketing officer position.

There is a search for an executive editor. Christopher Dolan, managing editor, will handle editorial in the interim.

Beasley’s moves come in the aftermath of the death of Unification Church founder Sun Myung Moon, who was the benefactor of the paper.

Moon's confidant, Douglas Joo, who was chairman of the Times, has returned to South Korea to oversee the global operations of the Church. Tom McDevitt, president of the Times, has assumed Joo's chairman slot.

The Times print publication has 100K daily subscribers and the online version reaches six million people every month.

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