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The Red Bank RiverCenter, the nonprofit that promotes the Jersey town's downtown as a mid-Atlantic destination for dining, shopping and culture, is looking for a PR firm.
The RBRC wants a firm to increase regional brand awareness of Red Bank; hike the number of visitors to businesses, bolster participation in programs/events and to retain existing businesses and recruit new ones, according to its RFP.
The marketing push (PR, advertising, video production, social/digital outreach) will target Red Bank, nearby river communities (Fair Haven, Little Silver, Middletown, Oceanport, Rumson), rest of Jersey and New York City.
The organization wants a firm with at least three years of experience.
Responses are due Nov. 21. Laura Kirkpatrick, marketing manager at RBRC, is handling the RFP.
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