The Virginia Foundation for Healthy Youth, which aims to curb tobacco use among the commonwealth’s youth through educational and awareness programs, is seeking an agency to implement the organization’s social marketing campaigns and initiatives.
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The Richmond, VA-based government agency, which was founded in 1999 by the Virginia General Assembly, is funded via the annual payments the state receives from the U.S.’s big five cigarette manufacturers as part of the 1998 Tobacco Master Settlement Agreement accord.
VFHY wants an agency that can develop, produce and deliver messaging to communicate its ongoing campaigns and initiatives regarding youth tobacco-use prevention via social media and marketing initiatives.
Budget for the work is capped at $3.5 million.
VFHY anticipates services to begin July 1 and run through June 2020, with the option of up to four additional one-year renewals at the discretion of VFHY’s board of trustees.
Proposals are due by 11:59 p.m. (EST) on April 17. Proposals must be via Virginia’s online procurement solutions portal, which can be found here. All RFP applicants must be registered prior to submitting bids. RFP# is 852M916.
All inquiries should be sent to marketing director Daniel Saggese, [email protected] or 804/225-3624.
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