The Alabama Tourism Department, the state agency charged with promoting travel throughout the Yellowhammer State, is looking for an Alabama-based marketing firm for the 2020-2021 fiscal year that can raise awareness of Alabama’s vacation options and position the state as a unique travel destination while driving online traffic to Alabama.travel and working with ATD staff to identify additional marketing initiatives

Alabama

Scope of the work includes devising a paid and donated media strategy across digital and traditional channels, integrated marketing services and communications planning and devising an overall digital marketing strategy.

The contract will commence on October 1 and run until September 30, 2020.

Deadline for proposals is 4 p.m. (CT) on June 17. Proposals should be sent to:

Scott E. Burbank
Alabama Tourism Department
401 Adams Avenue, Suite 126
Montgomery, AL 36104

All bidders should submit one original and three duplicate copies of their proposals, in a package labeled “Response to Tourism Marking RFP.”

Questions are due by June 10 and should be directed to financial services division director Scott Burbank, [email protected].

Download the RFP (PDF).