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The Trust for Governors Island, which oversees the 43-acre park in New York Harbor that attracts about 1M visitors annually, is looking for a PR firm to promote it as a 24/7 campus for learning, creativity and innovation.
The site is open from May 1-Oct. 31 for visitors. With redevelopment of the park on the 150-acre island nearly complete, the Trust wants a firm to help pitch it as a 24/7 all-season community for all.
The overall goal is "transforming Governors Island into a vibrant resource for New York City" and a "destination with extraordinary public open space, as well as educational, not-for-profit and commercial facility for all," according to the RFP.
The desired PR firm will also pitch Governors Island as "an exciting opportunity for new academic, cultural, non-profit and commercial facilities."
It will handle press releases, visual assets, talking points, publicity events and crisis management.
The two-year contract includes a one-year renewal option.
Sarah Krautheim, VP-PA, will take questions until Nov. 8 at [email protected]. She'll accept email proposals until Nov. 22.
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