Montclair State University

Montclair State University is seeking to burnish the image of its arts and cultural programming by hiring a PR firm with a proven track record in securing placements in traditional and social arts media.

MSU, which has 21,000 graduate and undergraduate students located in campuses in New Jersey's Passaic and Essex counties, is about 14 miles from New York City.

The PR goal is to expand awareness of the schools cultural offerings in the “NJ/NYC performing arts landscape and to continue to bring positive media attention to Montclair State University through programming, branding and publicity,” according to its RFP.

The desired PR firm will have a track record in dealing with performing arts venues and a portfolio that includes placements in the New York Times daily arts section and its Arts & Leisure Sunday edition, as wel the Wall Street Journal, New Yorker, National Public Radio, WNIN/WQXR, PBS, WNET 13, Time Out New York, New York magazine, Star-Ledger and similarly influential publications or broadcasts, says the MSU document.

Bids are due Jan. 17 and may be hand-delivered or sent overnight via FedEx or UPS to:

Montclair State University
Office of Procurement Services
150 Clove Road, 3rd Floor
Little Falls, New Jersey 07424
Attn: RFP #1428 for Public Relations-ACP