Greenwood
The Greenwood District

The Greenwood Art Project is looking for a PR firm to promote the 2021 centennial of the Tulsa race riot, which left up to 300 black people dead and the destruction of "The Black Wall Street."

Greenwood in 1921 was a thriving economic enclave of black-owned businesses and entrepreneurs within statutorily segregated Tulsa. Author and educator Booker T. Washington called the area the “Negro Wall Street.”

A mob of armed white men invaded the Greenwood district, triggering the worst race riot in American history. The attackers looted and set afire more than 1,200 homes in a 40-block area.

Most Americans are unaware of that dark stain on US history. The 2019 pilot episode of HBO’s “Watchmen” featured a recreation of the Tulsa violence and destruction. Many viewers turned to social media to say they were never taught about the event.

The GAP’s mission is to hike awareness of the 1921 massacre and the once-thriving economic zone.

Funded by Bloomberg Philanthropies, the GAP “strives to create art to activate the community towards healing from our history, rebuilding and re-cultivating in the most beautiful and authentic way, Greenwood Avenue.”

The desired PR firm will use earned and social media to promote awareness of GAP’s projects on a local, national and international level.

Proposals are due Feb. 26 and go to Jerica Wortham at [email protected].

Click here for the RFP.