Maine

The State of Maine has issued an RFP for strategic communications and outreach to pregnant women and mothers in treatment for and in recovery from Opioid Use Disorder.

The goal is to inform them of available support from Maine’s Maternal Opioid Model (MaineMOM) and other social service providers that can help this patient population.

The Centers for Medicare and Medicaid Services gave Maine $5.3M earlier this year to participate in the MOM model, which aims to improve healthcare for pregnant and postpartum women with OUD and their infants. Nine other states got MOM funding.

Maine’s Dept. of Health and Human Services wants a firm to handle creative development of printed materials (no higher than a sixth-grade reading level) and other resources, as well as the design and implementation of a marketing campaign to include digital and social media, as appropriate, according to its RFP.

It plans to issue a two-year contract with options for two one-year renewals.

Proposals for the Maternal Opioid Model Outreach and Marketing RFP are due Sept. 29. They go to [email protected].

Download RFP (PDF).