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Quincy, an Illinois city of more than 40K people, wants a firm to create a PR campaign that enhances its image and reputation as a desirable place to live, work and to invest in a business.
Known as “Gem City,” Quincy is the economic and cultural hub for west-central Illinois, southeast Iowa and northeast Missouri, an area of 300K people.
With a median household income of $48,454 and cost-of-living 20 percent less than the national average, “Quincy is the small town where you can live large,” according to the RFP.
Quincy believes it suffers because Illinois has a severe image problem. “Residents, business owners and visitors view the state in a negative way due to the perception of high taxes, an unfriendly business climate and a corrupt political environment.”
It wants a PR firm to “flip the script,” by spotlighting Quincy’s “business-friendly community where regulations do not get in the way of expansions” and educating people that the city is an inexpensive place to live, work, and pursue dreams.
Proposals are due Dec. 17. Responses go to:
City of Quincy—Purchasing Dept.
Attn. Many-Ann Ervin
730 Maine Street—Suite 226
Quincy, IL 62301
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