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The Little Rock metropolitan bus, rail and ride-hailing transit system is seeking qualifications from PR firms to provide marketing communications services on a project basis.
The two-member public engagement department of Rock Region Metro, which, carries more than 2.5M passengers per year, handles PR, PA, content development, social media and website management and community outreach.
It anticipates assigning project work—each task valued at under $50K—to communications partners as it builds the Rock Region Metro brand.
Selected firms will be on-call for a five-year basis with an annual fee re-negotiation at Metro’s discretion.
Responses to the RFQ are due Dec. 14.
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