The Naples Airport Authority, the government unit that oversees the operation of the Naples Municipal Airport in Naples, Florida, is seeking proposals from agencies providing public relations and marketing services.
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NAA is looking for a public relations firm that can assist the organization in creating and implementing proactive marketing programs such as news conferences, special events planning and advertising campaigns as well as developing and executing a stakeholder outreach campaign in an effort to market the NAA as a considerate and responsible citizen of the community.
Scope of the work includes developing a strategic plan for addressing the airport’s key audiences; developing and implementing targeted marketing campaigns; developing concepts and creative materials for promoting NAA programs and services to the community; copywriting, writing blog posts and articles, white papers and press releases; website design, maintenance, content and SEO; coordination and development of community partnership programs; photo and video work; special events planning and coordination; and measurement, analytics and monitoring work.
Proposals are due by 2:00 p.m. (EST) on March 8 and should be submitted to:
Zachary Burch
Communications & Community Outreach Manager
Naples Airport Authority
160 Aviation Drive North
Naples, FL 34104
Bidding agencies should include one unbound original of their proposals as well as seven unbound copies and one electronic version (in PDF format) on a USB flash card. All submittals should be labeled “Public Relations and Marketing.’
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