State of New Hampshire

New Hampshire is looking for a PR firm to help attract visitors to the Granite State in an effort to bolster its $5.6B travel and tourism business, which employs about 50K people. 

The firm, which will handle US and Canadian PR, will increase brand awareness among consumer audiences, handle press trips, secure “top-tier” media coverage of the annual receptions in Boston and New York; conduct outreach in the Toronto and Montreal markets, handle special events and develop a digital influencer strategy. 

The multi-channel campaign must fit New Hampshire’s overall brand platform and marketing program. 

The RFP is from the New Hampshire Department of Business and Economic Affairs’ travel and tourism unit. 

It offers a two-year contract, which begins July 1, with a budget capped at $200K per-annum. There is an option to renew through June 2025. 

Question period goes until March 31, at 5pm. Proposals are due April 15. They go to Amy Bassett, deputy director, at [email protected] 

Download RFP (PDF).