McKinsey.org is requesting proposals from agencies that can help with the nonprofit’s public relations efforts.
Founded in 2018 by worldwide management consulting firm McKinsey & Company in an effort to address the world’s complex social and environmental challenges— such as improving cities’ recycling systems so that they’re economically sustainable, socially inclusive and environmentally beneficial—the independent nonprofit is looking for a firm that can provide an integrated communications strategy that boosts its fundraising capabilities, builds strategic partnerships and establishes the organization’s reputation.
Scope of the work calls for developing a social media strategy; developing and publishing content for social media; securing opportunities and developing content for media coverage in the U.S., Europe and other global media outlets; securing and developing content for event speaking opportunities; boosting impressions and engagement and growing McKinsey.org’s social media base; creating public profiles for the organization’s senior executives; and crisis management services.
Terms of the work call for a retainer-based contract for up to six months. Maximum budget for the work is $10,000 per month.
Proposals are due by 5 p.m. (EST) on July 16 and should be submitted via email to Aishwarya Sharma, [email protected].
Questions should also be directed to Aishwarya Sharma, at [email protected], by July 7.
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