City of Staunton, Virginia

The City of Staunton is looking for a partner to develop a marketing and communications plan for a 300-acre property at the intersection of Interstates 81 and 64 in Virginia.

Staunton Crossing is the site of the old Western State Hospital campus of Virginia Dept. of Behavioral Health and Developmental services that the City acquired in 2009.

In 2016, 30 acres were sold to commercial developers. A Hilton Tru and Marriott Fairfield Inn hotels and a 7-11 convenience story have since opened.

Demolition of 19 buildings of the former hospital began in January and is expected to be completed early next year.

The City pitches Staunton Crossing as a premier economic development site with easy access to DC, Hampton Roads and rail service. 

It also emphasizes low business costs and a high quality of life for area residents. 

The marketing partner will prepare a community profile featuring Staunton Crossing’s location, infrastructure, workforce data; identify target market segments, develop a brand strategy, conduct outreach and handle social media activity.

Responses are due Oct. 6. Send proposals via FedEx, UPS to: 

City of Staunton
Chad Horvat
Finance Business Manager
116 W. Beverley St. 3rd. Floor
Staunton Va 24401

Read the RFP (PDF)