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The Workforce Professionals Training Institute, the NYC nonprofit that since 2004 has put more than 500K job seekers on career pathways out of poverty, is looking for a firm to bolster its profile.
It wants a partner to significantly raise its brand message and name recognition both locally and nationally among funders, potential donors and stakeholders across the workforce development space.
The firm will establish an “actionable roadmap of marketing and communications activities” over the course of 2022, including strategic placement of promotional advertisements, online digital content, e-news briefs to spread the word about WPTI’s programs, impact and innovations, according to its RFP.
The assignment will begin in February and run through March.
Proposals are due Jan. 14 and go to Andrea Vaghy at [email protected].
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