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Montgomery County, which accounts for a quarter of Maryland’s economic activity, is looking for a PR firm to develop messaging to promote it as an ideal place to start or grow a business.
Its economic development board wants to change the perception that MoCo lacks a pro-business environment.
Home to the National Institutes of Health and the Food & Drug Administration, MoCo anchors the nation’s fourth-largest life sciences hub. It features facilities from AstraZeneca, Emergent BioSolutions and Noravax.
The County also has headquarters facilities of hospitality sector leaders Marriott, HMS Host and Choice, as well as key players in the financial, technology and nonprofit categories.
The selected firm will create a campaign to broaden awareness of the local resources available to businesses, including mentoring and access to capital. It also will make recommendations for paid media placements.
MoCo has budgeted up to $150K for the campaign that is expected to last from 30 to 45 days.
Proposals are due Jan. 31. They go to Nicole Cantarella at [email protected] with “RFP Marketing MoCo for Business Campaign” in the subject box.
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