Merced County, which has about 300K people living in California’s Central Valley, wants a partner to develop a marketing plan to promote oral health.
The firm will develop educational materials and messaging targeted at the public, providers and decision-makers, according to the RFP.
The outreach will be “culturally appropriate” and include a social media component (e.g., Facebook, Twitter, YouTube and Instagram).
The selected firm will also send a representative to meetings of the advisory committee of the Merced County Local Oral Health Program to discuss marketing progress and feedback.
The budget for the outreach is capped at $50K.
Proposals are due March 9. Interested firms must register at https://www.co.merced.ca.us/84/Purchasing-Bids.
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