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New Hampshire is looking for a firm to develop a five-year tourism development program.
Tourism is the Granite State’s second biggest industry, employing from 45K to 58K people.
Fourteen million visitors spent $6.4B in New Hampshire during 2021.
The tourism development strategy will “provide an assessment of tourism assets and audiences, examine existing tourism partnerships, programs and policies, and identify emerging challenges and opportunities,” according to the RFP.
NH’s partner will recommend actions to increase visitor flow and spending and target tourism segments for new growth (leisure, sports, business, meetings, groups, etc.) and bolster visitor diversity.
It will illuminate ways the state’s tourism industry drives broad economic benefit through growth of jobs, business earnings, and state and local tax revenues and identify how to expand these benefits.
The firm will provide NH’s Dept. of Business and Economic Affairs Division of Travel and Tourism a development blueprint and a plan to implement it.
The final report is due by yearend or early 2023.
Proposals are due July 27.
They go to [email protected] with the subject line: New Hampshire Tourism Development Strategy.
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