Workforce

Workforce Board Lehigh Valley wants quotes for a social media and digital campaign to promote its career development services.

It runs the PA CareerLink website and satellite centers and works closely with employers to help them meet their hiring needs.

Enrollment in classroom training and work-based programs took a major hit during pandemic and currently lags the pre-pandemic levels.

WBLV, which is based in Allentown, PA, is seeking a partner to inform, educate and direct target audiences to its offerings.

The outreach effort also will target people faced with barriers to employment, according to the RFP.

WBLV wants to increase the number of PA CareerLink website clicks and bolster enrollment in Lehigh Valley’s post-secondary and technical schools, as well as work-based programs.

WBLV plans to issue a one-year contract with an option to renew for four additional one-year periods.

Responses are due March 24. They go to [email protected]. with “Outreach Quotes Response” in the subject line.

Read the RFQ.