Sharp Communications, recently named one of the “50 Most Powerful PR Firms in America” by the New York Observer, has branched out to Florida to keep up with an increasing number of clients based in or relocating to the sunshine state.
The new office in West Palm Beach will handle accounts in Miami, Palm Beach, Orlando and Tallahassee.
"We’re thrilled to bring our holistic, cutting-edge strategies and creativity to local and national businesses located in Florida," said James Sharp Brodsky, founder and president of the agency. “Our West Palm Beach office is poised to provide clients with on-the-ground local insight and expertise, while leveraging our national media relationships and resources based in New York City.”
Sharp, founded in 2000, employs 40 and focuses on clients in architecture & design; food, beverage & wellness; luxury lifestyle; the arts; financial services and philanthropy.
Nicole Janok, a Florida native and graduate of the University of Florida, re-joins Sharp as senior VP and regional director and will head the new office. She has spent time as a reporter at the Palm Beach Post and held the role of account director at Sharp from 2011 to 2015.
“It’s very exciting to return to Sharp and to my hometown,” Janok said. “We have an immensely talented group of ‘Sharpies,’ and I’m looking forward to bringing our collective expertise, strategic insight and creativity to clients in Florida."