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Storytelling isn’t one-dimensional. In today’s chaotic attention economy, we need to understand our audiences and authentically speak to them through stories, content and messages that connect with them in meaningful ways.
A PR prescription for healthcare brands to differentiate their message, drive the conversation and effectively position themselves as changemakers.
Four tips for cultivating partnerships that help extend reach, deepen engagement and maximize the resources of health communications efforts.
As healthcare tech companies vie to stand out in an increasingly competitive and saturated market, there are three sure ways to capture media interest and get clients the coverage they want.