What Pride Month Means in 2025
Mon., Jun. 23, 2025
Ben Finzel
The current assaults on LGBTQ rights make it essential that communicators ensure they are fluent in the fight against those assaults. LGBTQ people—including the people you work with and your friends—need to step up the fight for our rights. And your clients—companies, organizations, nonprofits, advocates, and others—are going to be thrust into the middle of this fight whether they want to be or not.
Now more than ever, companies must recognize that allyship can’t be seasonal. Backing away from LGBTQ+ inclusion during Pride Month can cause more long-term damage than any short-term political blowback.
Media coverage is always a good way to shine a light on how our nation's resources are being used to persecute people abroad.
