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PAN Communications, Inc.
255 State St., 8th flr.,
Boston,
MA
02109
617/502-4300
B2B technology and healthcare.
Boston | San Francisco | New York | Orlando | London | Virtual
Employees: 195+. Founded: 1995.
Agency Statement:

Philip Nardone |
PAN Communications is a leading integrated marketing and PR agency servicing B2B tech and healthcare brands. With 25+ years of experience, PAN helps companies transform ideas into captivating stories that align to mid- and late-stage growth strategies through the firm’s NXT Stage approach. Recognized as an Agency of the Year and Best Mid-sized Agency to Work For, PAN has office locations in Boston, San Francisco, New York, Orlando, and London, as well as a growing virtual community. The agency is positioned to help brands emerge in new markets and scale globally, with experience driving integrated strategy across a variety of brands like Absolute Software, athenahealth, NTT Data, Qualtrics, Radial, and Veeam. PAN strives to help today’s marketers by integrating a combination of services to better engage with target audiences, drive revenue, and move markets.
Digital Storytelling—Connected Content—Results that Matter!
Leadership: Philip A. Nardone, pres. & CEO; Mark Nardone, chief mktg. officer; Elizabeth Famiglietti, chief people and culture officer; Darlene Doyle, chief client officer; Megan Kessler, chief of integrated mktg. & strategy; Gary Torpey, CFO; Dan Martin, exec. VP, healthcare; Juliana Allen, exec. VP; Gareth Thomas, mng. dir., UK
Clients Include:
Algolia
Amdocs
Amwell
athenahealth
Aurora Solar
Bitdefender
Booz Allen
Boston Consulting Group
Botify
Brightside Health
Clarify Health
iCIMS
LeanTaaS
Menlo Security
NTT Data
Qualtrics
Thales
Toshiba/Americas
UPS Capital
Veeam
PAN Communications, Inc. in the news with O'Dwyer's:
• | News of Firms: Avenue Z Network Acquires BevelThu., Jul. 6, 2023...we’ll drive brand visibility, build stakeholder engagement and provide clients with measured ROI,” said Herzog.
PAN Communications , which works with B2B technology and healthcare brands, announces new services in conjunction with the firm's... |
• | Play With AI to Understand ItWed., Jun. 21, 2023...President, Words for HireVanessa Horwell, Chief Strategy Officer, ThinkInkJohn Vernon, Sr. Business Development Mgr., PAN Communications Apr. 21, 2022... |
• | Better Business Through ComedyTue., May 2, 2023...President, Words for HireVanessa Horwell, Chief Strategy Officer, ThinkInkJohn Vernon, Sr. Business Development Mgr., PAN Communications Apr. 21, 2022... |
• | Tech Firms Saw 3.9% Uptick in 2022Wed., Apr. 19, 2023...income.
AI Comes Full Circle at PAN
“PAN was an early agency representing AI brands,” said PAN Communications president and CEO Philip Nardone. “While we saw it flatline a bit in past... |
• | PR Must Flip the ScriptMon., Mar. 20, 2023...President, Words for HireVanessa Horwell, Chief Strategy Officer, ThinkInkJohn Vernon, Sr. Business Development Mgr., PAN Communications Apr. 21, 2022... |
• | Consumers Catch Lies of MarketersTue., Nov. 22, 2022...
"Marketers are lying and customers can tell.” So says a new study from PAN Communications about the gap between the strategies marketers use to tell brand stores and the... |
• | Don't 'PR' Your FeedbackFri., Nov. 18, 2022...President, Words for HireVanessa Horwell, Chief Strategy Officer, ThinkInkJohn Vernon, Sr. Business Development Mgr., PAN Communications Apr. 21, 2022... |
• | On the Move: Hoffman Agency Adds Adobe's KesslerMon., Oct. 24, 2022...to activating employees as brand ambassadors. The practice will emphasize technical professionals.
Matthew Briggs, Kari Hulley
PAN Communications promotes Matthew Briggs and Kari Hulley to SVP. Briggs has been with the agency... |
• | Mission is Heartbeat of StrategyFri., Oct. 21, 2022...President, Words for HireVanessa Horwell, Chief Strategy Officer, ThinkInkJohn Vernon, Sr. Business Development Mgr., PAN Communications Apr. 21, 2022... |
• | Navigating Healthcare's Next FrontierWed., Oct. 5, 2022...value through consistent messaging and tone in the metaverse.
***
Dan Martin is Executive VP of PAN Communications ’ Healthcare Practice.... |
• | News of Firms: ICR Launches Investor AccessTue., Sep. 13, 2022...historical data points to facilitate productive relationships that drive long-term value for issuers," said Montegari.
PAN Communications launches PAN P.R.E.P. (Public Relations Experience Program), which creates opportunities for undergraduate senior students... |
• | News of Firms: ICR Unveils SPAC Delisting PR OfferWed., Aug. 24, 2022...marketing team like Klick Influence, which works only in pharma,” said group director Thomas Engstrom.
PAN Communications unveils its PAN CyberPulse dashboard, a resource for real-time cybersecurity monitoring. Exclusively offered to... |
• | News of Firms: Allison+Partners Teams with Special OlympicsWed., Jul. 13, 2022...Mentor); California State University, Fullerton College of Communications dean Bey-Ling Sha (Educator Mentor); and PAN Communications VP, general manager and head of DEI Brandon Thomas (Emerging Leader Award). Sponsorship opportunities... |
• | Why DEI Should Live Within Your Brand Narrative Thu., May 19, 2022...PR Firm Rankings Magazine(view PDF version)
In January, I had the opportunity to moderate a PAN Communications -hosted roundtable discussion among industry experts to examine a question that plagues businesses of all... |
• | Biz Development Should Never Be Like a Fire DrillFri., Apr. 22, 2022...relationships. “Business development should never be under pressure and like a fire drill,” Swim said.
PAN Communications'John Vernon has witnessed the evolution of the decision-maker picking an agency. Many more... |
• | Consumers Prefer Quality Products Over PurposeMon., Sep. 20, 2021...social causes. But according to a study by Boston-based healthcare and B2B tech agency PAN Communications , consumers’ buying decisions are still mostly influenced by the product or service a company... |
• | PRSA Summit Addresses DiversityWed., Jun. 30, 2021...form these relationships on their own.
“For me, building a personal network was crucial,” said PAN Communications account supervisor Rima Masubuchi. “When you’re not sure that you see a path forward... |
• | Tech Firms Ride Out a Tough 2020Thu., Apr. 22, 2021...4.9 percent in 2020, six of those firms—Highwire PR (#4) , Walker Sands (#6), PAN Communications (#7), ICR (#8), The Hoffman Agency (#9) and Inkhouse (#10)—actually billed more last year... |
• | On the Move: Subject Matter Taps Cornish for CEOWed., Feb. 3, 2021...practice. She was previously vice president, client services and IT security practice lead at PAN Communications . In her new role, Darmetko will oversee client services agency wide, and continue to... |
• | On the Move: Golin Ups Ryan Mardiks to Global ChairThu., Jan. 14, 2021...our oldest to our newest, understand the value of earned-first ideas to drive business.”
Jenny Radloff
PAN Communications ups Jenny Radloff to VP. Radloff, who has been with the agency since 2010, most recently... |
• | News of Firms: WPP Merges VMLY&R, GeometryThu., Nov. 19, 2020...cause marketing that shape our unique approach to helping brands find meaningful and purposeful partnerships.”
PAN Communications publishes eBook offering insight and advice for comms teams looking to align their PR and... |
• | News of Firms: PRSA/NY Names Andrew Graham '21 PresidentTue., Nov. 17, 2020...Lippe Taylor VP, media Rashidah Timothy will be senior director (diversity & inclusion); and PAN Communications VP & GM/New York Brandon Thomas will be associate director (diversity & inclusion).
ASTRSK PR is... |
• | Earned Media Measurement EssentialsThu., Jun. 11, 2020...you don’t grab them, your competitors will.
***
Michele Frost is vice president of integrated marketing at PAN Communications . ... |
• | Tech Gains Ground Amid Challenging TimesThu., Apr. 23, 2020...who, pre-COVID-19, might not have considered these offerings,” Finn said.
PAN picks up number-six slot
Mark Nardone
PAN Communications is now ranked number-six in O’Dwyer’s tech rankings, inching up from the number-seven position... |
• | On the Move: Canale Names Ian Stone Managing DirectorThu., Mar. 5, 2020...corporate communications. He was previously executive director, finance & investor relations at Iridium Communications.
Adam Novak
PAN Communications has promoted Adam Novak and Emily Holt to vice president roles at the firm.... |
• | Content Becomes Top Focus for 2020Fri., Dec. 6, 2019...a recent survey of chief marketing officers by Boston-based healthcare and B2B tech agency PAN Communications .
PAN’s “CMO Predictions” campaign asked industry experts to share their predictions, concerns, priorities and challenges... |
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