Alphabetical Index | Geographical Index | Specialty Index
B2B technology and healthcare.
Amwell
athenahealth
Bitdefender
Booz Allen
Braze
Citrix
Clarify Health
Collibra
iCIMS
LeanTaaS
Menlo Security
NTT Data
Optimizely
Quickbase
Toshiba/Americas
UPS Capital
Veeam
PAN Communications, Inc.
255 State St., 8th flr., Boston, MA 02109
617/502-4300
[email protected]
www.pancommunications.com
B2B technology and healthcare.
Boston | San Francisco | New York | Orlando | London | Virtual - Follow us at @PANcomm
Employees: 200+. Founded: 1995.
Agency Statement:
 Philip Nardone |
PAN Communications is a leading integrated marketing and PR agency servicing B2B tech and healthcare brands. With 25+ years of experience, PAN helps companies transform ideas into captivating stories that align to mid- and late-stage growth strategies through the firm's NXT Stage approach. Recognized as an Agency of the Year and Best Mid-sized Agency to Work For, PAN has office locations in Boston, San Francisco, New York, Orlando and London, as well as a growing virtual community. The agency is positioned to help brands emerge in new markets and scale globally, with experience driving integrated strategy across a variety of brands like Braze, Citrix, Quickbase, OneStream, Radial, athenahealth and Smartly.io. PAN strives to help today's modern marketers by integrating a combination of services to better engage with target audiences and move markets.
Connected Content—Creative Storytelling—Results that Matter!
Leadership: Philip A. Nardone, pres. & CEO; Mark Nardone, chief mktg. officer; Elizabeth Famiglietti, chief people and culture officer; Darlene Doyle, chief client officer; Gary Torpey, chief financial officer; Meg Kessler, chief integrated mktg. & strategy officer; Dan Martin, exec. VP, healthcare; Juliana Allen, exec. VP; Gene Carozza, sr. VP, technology & head of operations; Zareen Fidlon, sr. VP, integrated mktg.; Kari Hulley, sr. VP, healthcare; Emily Holt, sr. VP; Matthew Briggs, sr. VP, healthcare; Adam Novak, sr. VP; Catherine Doyle, sr. VP; Gareth Thomas, mng. dir., UK
Clients Include:
AlgoliaAmwell
athenahealth
Bitdefender
Booz Allen
Braze
Citrix
Clarify Health
Collibra
iCIMS
LeanTaaS
Menlo Security
NTT Data
Optimizely
Quickbase
Toshiba/Americas
UPS Capital
Veeam
PAN Communications, Inc. in the news with O'Dwyer's:
| • | Consumers Catch Lies of MarketersTue., Nov. 22, 2022... "Marketers are lying and customers can tell.” So says a new study from PAN Communications about the gap between the strategies marketers use to tell brand stores and the... |
| • | Don't 'PR' Your FeedbackFri., Nov. 18, 2022...President, Words for HireVanessa Horwell, Chief Strategy Officer, ThinkInkJohn Vernon, Sr. Business Development Mgr., PAN Communications Apr. 21, 2022... |
| • | Tactical Storytelling Can Fuel E-commerce GrowthThu., Nov. 17, 2022...as those facing e-commerce and supply-chain brands right now. *** Adam Novak is Vice President at PAN Communications .... |
| • | Festa O'Brien Named Greenough PresidentThu., Nov. 3, 2022... Nikki Festa O'Brien PAN Communications executive vp Nikki Festa O’Brien moves to Greenough, where she will take on the... |
| • | On the Move: TEAM Lewis Hires Weber Shandwick's Sam MazzarelliThu., Nov. 3, 2022...our growing client roster and his expertise will strengthen our client engagement strategy.” Juliana Allen PAN Communications adds Juliana Allen as EVP to lead the growth of the agency’s technology practice. Allen was... |
| • | On the Move: Hoffman Agency Adds Adobe's KesslerMon., Oct. 24, 2022...to activating employees as brand ambassadors. The practice will emphasize technical professionals. Matthew Briggs, Kari Hulley PAN Communications promotes Matthew Briggs and Kari Hulley to SVP. Briggs has been with the agency... |
| • | Mission is Heartbeat of StrategyFri., Oct. 21, 2022...President, Words for HireVanessa Horwell, Chief Strategy Officer, ThinkInkJohn Vernon, Sr. Business Development Mgr., PAN Communications Apr. 21, 2022... |
| • | Navigating Healthcare's Next FrontierWed., Oct. 5, 2022...value through consistent messaging and tone in the metaverse. *** Dan Martin is Executive VP of PAN Communications ’ Healthcare Practice.... |
| • | News of Firms: ICR Launches Investor AccessTue., Sep. 13, 2022...historical data points to facilitate productive relationships that drive long-term value for issuers," said Montegari. PAN Communications launches PAN P.R.E.P. (Public Relations Experience Program), which creates opportunities for undergraduate senior students... |
| • | News of Firms: ICR Unveils SPAC Delisting PR OfferWed., Aug. 24, 2022...marketing team like Klick Influence, which works only in pharma,” said group director Thomas Engstrom. PAN Communications unveils its PAN CyberPulse dashboard, a resource for real-time cybersecurity monitoring. Exclusively offered to... |
| • | News of Firms: Allison+Partners Teams with Special OlympicsWed., Jul. 13, 2022...Mentor); California State University, Fullerton College of Communications dean Bey-Ling Sha (Educator Mentor); and PAN Communications VP, general manager and head of DEI Brandon Thomas (Emerging Leader Award). Sponsorship opportunities... |
| • | News of Firms: Pan Communications Launches Content HubFri., Jun. 24, 2022... PAN Communications launches a content hub that will provide information to support the marketing efforts of... |
| • | Why DEI Should Live Within Your Brand NarrativeThu., May 19, 2022...PR Firm Rankings Magazine(view PDF version) In January, I had the opportunity to moderate a PAN Communications -hosted roundtable discussion among industry experts to examine a question that plagues businesses of all... |
| • | Events: Museum of PR Tackles Issues Facing LGBTQ ProsThu., May 19, 2022...and advocates. The event's emcee and moderator will be RENEWPR president Ben Finzel, and PAN Communications president and founder Phil Nardone will provide a wrap-up at the close of the... |
| • | Biz Development Should Never Be Like a Fire DrillFri., Apr. 22, 2022...relationships. “Business development should never be under pressure and like a fire drill,” Swim said. PAN Communications'John Vernon has witnessed the evolution of the decision-maker picking an agency. Many more... |
| • | Technology PR Firms Registered 'Hyper-Growth' in '21Thu., Mar. 31, 2022...million). Highwire PR’s 21 percent jump to $29. 2 million brought it in at #6. PAN Communications , whose net fees held steady at $19.9 million, was #10. Ruder Finn, which did not... |
| • | Consumers Prefer Quality Products Over PurposeMon., Sep. 20, 2021...social causes. But according to a study by Boston-based healthcare and B2B tech agency PAN Communications , consumers’ buying decisions are still mostly influenced by the product or service a company... |
| • | Accounts in Transit: PAN Communications Logs Into QuickbaseWed., Jul. 21, 2021... PAN Communications is named agency of record for Quickbase, a no-code operational agility platform. PAN will grow... |
| • | How a Flexible Hybrid Work Model Can Energize Your AgencyThu., Jul. 8, 2021...our summer assignments. Time to get busy. *** Philip A. Nardone is president and CEO of PAN Communications .... |
| • | PRSA Summit Addresses DiversityWed., Jun. 30, 2021...form these relationships on their own. “For me, building a personal network was crucial,” said PAN Communications account supervisor Rima Masubuchi. “When you’re not sure that you see a path forward... |
| • | Tech Firms Ride Out a Tough 2020Thu., Apr. 22, 2021...4.9 percent in 2020, six of those firms—Highwire PR (#4) , Walker Sands (#6), PAN Communications (#7), ICR (#8), The Hoffman Agency (#9) and Inkhouse (#10)—actually billed more last year... |
| • | Accounts in Transit: Gong Communications Makes PR Noise for Royal Academy of EngineeringWed., Mar. 3, 2021...communications services their team has to offer 84.51˚,” said company chief marketing director Daniela Patterson. PAN Communications will be PR agency of record for Definitive Healthcare, a source for data insights... |
| • | On the Move: Subject Matter Taps Cornish for CEOWed., Feb. 3, 2021...practice. She was previously vice president, client services and IT security practice lead at PAN Communications . In her new role, Darmetko will oversee client services agency wide, and continue to... |
| • | On the Move: Golin Ups Ryan Mardiks to Global ChairThu., Jan. 14, 2021...our oldest to our newest, understand the value of earned-first ideas to drive business.” Jenny Radloff PAN Communications ups Jenny Radloff to VP. Radloff, who has been with the agency since 2010, most recently... |
| • | Tech Trendjacking: a Global Take on COVID’s News CycleMon., Nov. 30, 2020...is where the focus should be. *** Darlene Doyle is Executive VP of Client Relations at PAN Communications .... |
| • | News of Firms: WPP Merges VMLY&R, GeometryThu., Nov. 19, 2020...cause marketing that shape our unique approach to helping brands find meaningful and purposeful partnerships.” PAN Communications publishes eBook offering insight and advice for comms teams looking to align their PR and... |
| • | News of Firms: PRSA/NY Names Andrew Graham '21 PresidentTue., Nov. 17, 2020...Lippe Taylor VP, media Rashidah Timothy will be senior director (diversity & inclusion); and PAN Communications VP & GM/New York Brandon Thomas will be associate director (diversity & inclusion). ASTRSK PR is... |
| • | Healthcare Communications Challenges During COVID-19Tue., Oct. 27, 2020...healthcare will position themselves to be the most successful. *** Kathryn McMahon Arrigg is Director at PAN Communications .... |
| • | News of Firms: PAN Communications Expands Academic Mentorship InitiativeThu., Oct. 1, 2020... PAN Communications adds North Carolina A&T, North Carolina Central (both of which are Historically Black Colleges and... |
| • | Accounts in Transit: PAN Lands Brazen Software BrandWed., Sep. 23, 2020... PAN Communications has been named agency of record for virtual hiring event and online career fair... |
| • | On the Move: PAN Communications Picks Thomas for NYC GMTue., Sep. 15, 2020... Brandon Thomas PAN Communications has named Brandon Thomas vice president & general manager, New York. Thomas comes to... |
| • | Accounts in Transit: PAN Communications Picks Up SailPointWed., Sep. 9, 2020... PAN Communications has been engaged by Austin-based identity management company SailPoint to help accelerate the company’s media... |
| • | News of Firms: PAN Communications Revamps WebsiteThu., Jun. 25, 2020... PAN Communications has redesigned its website to highlights the agency’s “We Move Ideas” approach to omni-channel storytelling.... |
| • | Shifting from Communicator to Change AgentFri., Jun. 12, 2020...first and communicators second. *** Darlene Doyle is executive vice president of client relations at PAN Communications .... |
| • | Earned Media Measurement EssentialsThu., Jun. 11, 2020...you don’t grab them, your competitors will. *** Michele Frost is vice president of integrated marketing at PAN Communications . ... |
| • | Accounts in Transit: PAN Communications Lands OneStreamFri., May 29, 2020... PAN Communications has added software company OneStream to its technology client roster. PAN will work with OneStream to... |
| • | News of Firms: Carolyn Izzo Comps Covid Recovery Advice for Boutique HotelsTue., Apr. 28, 2020...Later incude Casa Violeta (Tulum, Mexico), Eastwind Hotel & Bar (Windham, NY), LondonHouse Chicago (Chicago, IL) and Cuyama Buckhorn (New Cuyama, CA). PAN Communications has released the “NXT Stage Start-Up Kit: How to Use Creativity to Find Opportunity During... |
| • | Tech Gains Ground Amid Challenging TimesThu., Apr. 23, 2020...who, pre-COVID-19, might not have considered these offerings,” Finn said. PAN picks up number-six slot Mark Nardone PAN Communications is now ranked number-six in O’Dwyer’s tech rankings, inching up from the number-seven position... |
| • | News of Firms: PAN Publishes COVID-19 Crisis GuideThu., Apr. 2, 2020... PAN Communications has put together a reference guide with advice on how marketing and PR professionals... |
| • | On the Move: Canale Names Ian Stone Managing DirectorThu., Mar. 5, 2020...corporate communications. He was previously executive director, finance & investor relations at Iridium Communications. Adam Novak PAN Communications has promoted Adam Novak and Emily Holt to vice president roles at the firm.... |
| • | On the Move: SHIFT Shifts Perkins to Managing Director SlotWed., Jan. 29, 2020...and healthcare at the firm. Before coming to Shift in 2011, she worked at PAN Communications and Hearthstone Realty Corporation. In her new post, her focus will be on deepening... |
| • | Accounts in Transit: PAN Communications Picks Up UK-Based VibePayThu., Jan. 9, 2020... PAN Communications has added UK-based tech startup VibePay, which lets users send and receive money with... |
| • | Content Becomes Top Focus for 2020Fri., Dec. 6, 2019...a recent survey of chief marketing officers by Boston-based healthcare and B2B tech agency PAN Communications . PAN’s “CMO Predictions” campaign asked industry experts to share their predictions, concerns, priorities and challenges... |
| • | People: PAN Communications Hires Sian Kilgour for UK Client ServicesThu., Nov. 21, 2019... Sian Kilgour PAN Communications has hired Sian Kilgour to serve as director of client services in the firm’s UK... |
| • | The Right Strategy to Grow B2B Tech BrandsMon., Nov. 18, 2019...passed away from an unexpected medical condition. In honor of her two young daughters, PAN Communications has established a GoFundMe page to help ease the burden of this incredible loss... |
| • | Standing Out in Today’s Digital Healthcare LandscapeTue., Oct. 8, 2019...with key decision makers for positive business impact. *** Dan Martin is Senior Vice President of PAN Communications ’ Healthcare Practice.... |
| • | Accounts in Transit: REQ Lands Dog Tag Inc.; PAN Communications Adds ArmadaHealth, GetWellNetwork, GYANT; Diffusion Wins Enso RingsTue., Sep. 24, 2019...opportunity to apply classroom learnings and gain hands-on experience working in a growing small business. PAN Communications has been named agency of record for ArmadaHealth, GetWellNetwork and GYANT. For health data... |
| • | Accounts in Transit: PAN Picks Up Apps Assocs.; Pen & Tells Us Lands Delysia Chocolatier: CGPR Zips Up Nite Ize Biz & Its Toothless/Waterproof ZipperWed., Sep. 11, 2019... PAN Communications has been hired by Apps Associates, which provides strategic consulting and managed services for Oracle applications and... |
| • | PAN Picks up UK’s Capella PRTue., Jul. 9, 2019...Healthcare and B2B technology agency PAN Communications has acquired London's Capella PR. Financial terms of the deal weren’t publicly disclosed. Capella provides communications... |
| • | Marketers Lack Confidence Measuring Content ImpactWed., Jul. 3, 2019...their content strategies, according to an annual study by Boston-based healthcare and B2B tech agency PAN Communications . PAN’s latest “Content Fitness Report,” which analyzed the perceived strengths and weaknesses behind marketers’ content... |
