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Diffusion

Diffusion

211 E. 43rd St., 18th flr., New York, NY 10017

646/571-0120

[email protected]

www.diffusionpr.com

Employees: 50: 20 NYC, 10 Los Angeles, 20 London.

Founded: 2008.

Agency Statement:

Award-winning, international, integrated PR agency in New York, Los Angeles and London for technology, consumer, lifestyle and B2B brands. We use our creativity across traditional and social media to deliver campaigns that empower, engage and persuade. And always with an absolute focus on measurable business results.

Ivan Ristic, pres.; Daljit Bhurji, global mng. dir.; Kate Ryan, US mng. dir.; Ivan Farthing, UK mng. dir.; Natasha Cobain, head of consumer; Allie Tedone, VP

Diffusion Los Angeles
10250 Constellation Blvd., Los Angeles, CA 90067
213/318-4500

Diffusion in the news with O'Dwyer's:

Accounts in Transit: Diffusion Lands Infinite Objects

Fri., Oct. 30, 2020

... Diffusion  lands Infinite Objects for a campaign to drive mainstream awareness of the company’s core product, Video...

DTC Is On the Rise

Wed., Oct. 21, 2020

...COVID-19 and the dominant presence of online shopping, according to a new study from Diffusion . Conducted in partnership with research firm YouGov, ...

Accounts in Transit: PAN Lands Brazen Software Brand

Wed., Sep. 23, 2020

...time when virtual communication is critical.” said Joe Matar, vice president of marketing at Brazen. Diffusion has been selected as agency of record by Facet Wealth, a startup dedicated to...

Accounts in Transit: Diffusion Shops at Raymour & Flanigan

Fri., Aug. 28, 2020

... Diffusion has been named North American public relations agency of record for furniture and mattress...

Accounts in Transit: Diffusion Lands Advancing Women in Product

Thu., Jul. 9, 2020

... Diffusion has been named agency of record for Advancing Women in Product, a non-profit dedicated...

Accounts in Transit: Strategic Objectives Drives Kia Canada's PR

Tue., May 5, 2020

...needs identified by the CDC to respond to the public health threat posed by COVID-19.    Diffusion is now agency of record for Verb Energy, which makes what the company says...

News of Firms: Diffusion Launches 'Diffusion Gut Check' For Post-COVID Counsel

Fri., May 1, 2020

... Diffusion  has started up a program meant to help brands retool their campaigns, ideas and launches...

Accounts in Transit: Trevelino/Keller Fires Up PR for Paris Baguette

Wed., Feb. 19, 2020

...NLB subsidiaries include the Asian Film Archive and Library and Archives Solutions, its corporate arm. Diffusion has been selected as public relations agency of record for Gate Labs, a smart...

Accounts in Transit: Pollack PR Cleans Up with BlueGreen Water Technologies

Thu., Jan. 16, 2020

...levels in the water accompanied by a clear improvement in the water’s overall biological condition. Diffusion has been named public relations agency of record in the U.S. and UK for...

Accounts in Transit: Diffusion Lands Core Digital Media

Mon., Jan. 13, 2020

... Diffusion  picked up Core Digital Media, a digital media and marketing company based out of Los Angeles....

Media, PR Bolster D-T-C Brands

Tue., Nov. 26, 2019

...big role in building trust for direct-to-consumer brands, according to a new study from Diffusion . The 2020 Direct-to-Consumer Purchase Intent Index looks at the factors that shape consumer decisions about...

Accounts: Diffusion Lands BlockFi, Developer of Products for CryptoCurrencies

Mon., Nov. 25, 2019

... Diffusion has been AOR for BlockFi, a company that develops traditional financial products for cryptocurrencies....

Innovation 'Halo' Bolsters Brands

Wed., Oct. 30, 2019

...plays a big role in creating that perception, according to a new report from Diffusion . About one of five consumers surveyed for ...

Accounts in Transit: REQ Lands Dog Tag Inc.; PAN Communications Adds ArmadaHealth, GetWellNetwork, GYANT; Diffusion Wins Enso Rings

Tue., Sep. 24, 2019

...key factor that each brand cited for selecting the firm was PAN’s measurement platform, PANoptic. Diffusion has been named PR agency of record for Enso Rings, a silicone ring brand...

Accounts in Transit: Diffusion Lands Jack Mason Watches; BAERING Brands SEPI; BML PR Picks Up American Standard, DXV, GROHE Lines

Tue., Jun. 18, 2019

... Diffusion has picked up Texas-based watch company Jack Mason. ...

Accounts in Transit: Finn Partners Works 2019 PwC Detroit Grand Prixmiere; Diffusion Tunes Into Primephonic; NJF Visits Dallas, Rides Amtrak; Stella Rising Adds Maker of 'Period-Proof' Underwear

Wed., May 8, 2019

...five years, the event has raised more than $4 million for the Belle Isle Conservancy. Diffusion  has been named public relations agency of record for Primephonic, a streaming platform focused on classical...

Accounts in Transit: Diffusion Wins Brightfox; Zapwater Adds Revel Group; Germany's VOK DAMS Launches Volkswagen Jetta MK2 in China Via Shanghai Auto Show

Tue., Apr. 30, 2019

... Deena Fox Diffusion has been named AOR for talent experience platform Brightfox. The firm will handle the U.S....

News of Firms: Tech Image Stays With Bosch, WDMA; Diffusion Gains Tyme; Gutenberg Picks Up Rebel Foods, Enerallies

Wed., Mar. 27, 2019

...O’Rourke, who has been with Tech Image since 2015, will manage all three accounts. Jacynda Smith Diffusion has signed on as public relations agency of record for women’s haircare company Tyme....

Accounts in Transit: Diffusion Scoops Up Science History Institute; Jenerate PR Toasts Kōloa Rum; Williams Mills Agency Lands US Dataworks

Fri., Feb. 15, 2019

... Diffusion  picked up the Philadelphia-based Science History Institute, an organization which preserves and celebrates scientific and technological...

Diffusion Focuses Felix Gray's PR

Tue., Dec. 18, 2018

... Diffusion has signed on as PR agency of record for Felix Gray, a direct-to-consumer eyewear...

Accounts in Transit: Diffusion Adds Alice; J. Walcher Gets Greystar; Adam Ritchie Lands Life Alive

Tue., Nov. 27, 2018

... Diffusion  scooped up ALICE, an operations platform that lets hotels manage staff work and guest communication across...

Accounts in Transit: Diffusion adds Fundera; Mardiks sails with Celestyl; Dynamo PR picked by Heritage

Wed., Oct. 31, 2018

... Diffusion  has added Fundera, an online marketplace for small business financial solutions. It will work with...

D-T-C Sales Pressures Retailers to Update Outreach

Thu., Oct. 4, 2018

...their strategies for building brand-customer relationships, a new study from New York-based PR firm Diffusion says. According to ...

Accounts in Transit

Thu., Sep. 20, 2018

...two company-owned outlet stores. The company is a wholly-owned subsidiary of Differential Brands Group Inc. Diffusion  has been named public agency of record for logistics technology company uShip. ...

Accounts in Transit

Thu., Aug. 30, 2018

...site, get to know me better and engage with my brand in a new way.”  Diffusion  has been named PR agency of record for tech startup ROOM. ...

Accounts in Transit

Thu., Jul. 26, 2018

...7-foot buds and, at 23 feet, the world’s largest water pipe affectionately known as “Bongzilla.” Diffusion  has been selected as PR agency of record for SevenRooms, a reservation, seating and guest management...

Accounts in Transit

Tue., Jun. 19, 2018

... Diffusion  has been named agency of record for Phenix, a company delivering global, end-to-end real-time IP (internet...

PRSA-NY Presents 2018's Crop of Big Apple Awards

Thu., Jun. 14, 2018

...Group, WE Communications, RXMOSAIC and Citizen Relations all won three awards. Weber Shandwick, RF|Binder, Diffusion , Makovsky, Weill Cornell Medicine, Kwittken, Golin and GCI Health were all double winners. Three firms—Finn...

Accounts in Transit

Wed., May 23, 2018

... Diffusion  is now the PR agency of record in North America for Engage Studio, a direct-to-consumer jewelry...

News of Firms

Wed., May 2, 2018

...includes Nutrien, Morton Buildings, Farm Credit, United Soybean Board, Monsanto, LinkedIn and Visit Central Florida.  Diffusion 's LA team ...

Diffusion Picks Up Reed Exhibitions

Wed., Apr. 11, 2018

... ISC West Diffusion has picked up special events giant Reed Exhibitions for its Security Portfolio, which includes ISC...

Accounts in Transit

Mon., Feb. 12, 2018

... Diffusion  has been named agency of record for Canary, an NYC-based smart home security company. It has...

Accounts in Transit

Mon., Jan. 8, 2018

...and comms Frances Ward. “We’re thrilled to have March onboard to do that for us.” Diffusion  has been named PR agency of record for Burrow, a company offering modular, customizable couches. ...

Accounts in Transit

Tue., Nov. 28, 2017

... James Parker Diffusion  has been named PR agency of record for smart mobility company Electron Wheel.  The firm will...

Accounts in Transit

Mon., Oct. 23, 2017

...call to action that benefits the entire industry,” said Valda Coryat, NMB director of marketing.  Diffusion  has snagged Quizlet, a user-generated consumer-learning platform that the company says is used by one...

Informa Installs Diffusion as AOR

Wed., Jul. 12, 2017

...Tech firm Diffusion has been named U.S. agency of record for London-based business intelligence and academic publishing...

Best Practice for Crisis Management on Social Media

Fri., May 19, 2017

...environment. Journal of Public Relations Research, 22(3), pp. 265–287. Taylor, M., & Perry, D.C. (2005). Diffusion of traditional and new Media tactics in crisis   communication’, Public Relations Review, Volume 31,...

360 Virtual Reality: the Future of Storytelling

Tue., Jan. 24, 2017

...into their communications planning due to a lack of experience with developing video content. At Diffusion PR, we were recently faced with this challenge from our client CyberLink, a multimedia...

PR Accounts on the Move

Thu., Apr. 18, 2013

...a review. The London firm opened its U.S. outpost in the Big Apple in August. Diffusion , New York/HopStop, transit app for Apple and Android, to launch HopStop Live! and position...

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