| Geographical Index
| Specialty Index
355 Alhambra Circle, #800,
305/448-7450; fax: 305/448-5027
Employees: 78. Founded: 2001.
rbb is a leading integrated communications agency that champions breakout brands. Through proprietary research, rbb inspires companies with insights to create customer passion that delivers bottom-line results. rbb offers PR/media relations, digital marketing, influencer engagement, corporate communications, crisis/reputation management, social media, strategic branding and advertising/creative campaigns. Specialty sectors include consumer and lifestyle, energy, food & beverage, franchising, healthcare, Hispanic marketing, professional services, travel and hospitality.
Headquartered in Miami with a national presence. In the past decade, the agency has been named Agency of the Year five times, received 100+ Awards for our work and the firm also has international reach across 50 countries through its partnership with PROI Worldwide, the largest global network of independent agencies. In recent years, rbb was named Forbes’ Top PR Firms in America, and recognized by PRovoke as one of the Top Five Global Creative Agencies of the Year, and a US Small Agency of the Year.
Executive Leadership: Christine Barney, CEO; Lisa Ross, pres.; Tina Elmowitz, exec. VP
Apple Leisure Group
Bank of America
BDO USA, LLP
Berger Singerman LLP
Brown & Brown Insurance
Cinch Home Services
Diabetes Research Institute Foundation
Florida City Gas
Florida International University College of Nursing and Health Services
Florida Power and Light
Florida Vocational Institute
Global Life Technologies Corp.
Greater Miami Convention & Visitors Bureau
Marriott Vacations Worldwide
Miami Downtown Development Authority
PA Consulting Group Inc
Primrose School Franchising Co.
Sidley Austin LLP
Suffolk Construction Company
Tavistock Development Co.
West Palm Beach Downtown Development Authority
World of Hyatt, Inclusive Collection
Wright National Flood Insurance Services
rbb Communications in the news with O'Dwyer's:
On the Move: Teneo Taps Sulzberger to Head ESG Unit
Tue., Dec. 21, 2021...client engagements across the firm,” said Dix & Eaton CEO Chas Withers.
Kathleen Low, Jorge Mendez
rbb Communications promotes Kathleen Low and Jorge Mendez to vice president. Before joining rbb in 2019, Low was a digital...
rbb Merges with O'Donnell Agency
Tue., Jun. 1, 2021...
O’Donnell Agency president and creative director Carey O’Donnell.
Independent agency rbb Communications today announced it had entered into an agreement to merge its operations with West...
Accounts in Transit: Ink & Roses Picks Up Medicine Mama
Wed., Jul. 29, 2020...boost revenue, features a quick implementation and moment-by-moment metrics that give insights into staff performance.
rbb Communications has been named North American agency of record for Neste, a Finland-based company that...
Accounts in Transit: Matter Communications Gains GRIN
Tue., Jul. 28, 2020...and support future ventures into diverse marketing offerings,” said GRIN vice president of marketing Sharon Thompson.
rbb Communications has been named agency of record for Denver-based cannabis brand Binske. The agency will lead the...
The End of Mediocrity
Tue., Jun. 16, 2020...game or be watching from the sidelines.
Christine Barney is CEO and managing partner of rbb Communications ....
Communicating Amid Coronavirus Concerns
Thu., Jan. 30, 2020...a whirlwind of irrational fear.
Laura Guitar is Executive Vice President and Partner at rbb Communications . Lisa Ross is President of ...
Top 25 PR Firms Post 12.9% Jump in '18 Income
Wed., Mar. 27, 2019...percent), Crosby (#26, $20.6M, up 36.5 percent), Lambert (#45, $10M, up 32.1 percent), Jeffrey Group (#47, $9.9M, up 22.4 percent), and rbb Communications (#38, $13.5M, up 18.8 percent).Of the firms ranked #51-100, representing a range in fees from...
Pharma Vet Ramaswami Joins Caris Life Sciences
Mon., Jan. 21, 2019...
Srikant (Sri) Ramaswami, executive VP/healthcare at rbb Communications , has joined Caris Life Sciences as VP-chief communications officer.
Prior to rbb, the 20-year pharma...
rbb Acquires Z|COMM
Wed., Jan. 16, 2019... rbb Communications has acquired Miami-based publicity and consulting practice Z|COMM.
Financial terms of the transaction weren’t publicly...
Journos Dismiss Bias, Defend Use of Unnamed Sources
Wed., Nov. 7, 2018...reporters’ association the Society for Advancing Business Editing & Writing and Miami-based PR firm rbb Communications .
The survey, which sought to gauge journalists’ sentiments regarding the state of the media and...
People on the Move
Wed., Oct. 3, 2018...Media Strategies has brought on Jaclyn Messina as vice president. Messina joins Schwartz from rbb Communications , where she was a senior account director. Before that, she was an account supervisor...
A ‘P.E.S.O’ For Your Thoughts
Thu., Aug. 16, 2018...done correctly and with the right partners.
Josh Merkin is vice president and partner of rbb Communications ....
People on the Move
Fri., Jun. 15, 2018...said APCO executive director Eliot Hoff. “We’re delighted to welcome her back to APCO.”
rbb Communications has brought on three new team members and promoted three current employees. Nicole Fry...
You Need the Right People Today to Succeed Tomorrow
Wed., May 9, 2018...curves with flair.
Christine M. Barney, APR, is chief executive officer and managing partner of rbb Communications . She is also author of the Breakout Brand strategy, is accredited by the Public...
People on the Move
Thu., Apr. 5, 2018...responsibilities as we continue our evolution of the agency,” said Scott Allison, chairman and CEO.
rbb Communications has promoted nine team members to equity partner: chief digital officer Abdul Muhammad II; VPs Jeanine...
Top 25 PR Firms Posted Solid Gains in '17
Wed., Mar. 28, 2018...percent), Bravo Group (#30, $14.3M, up 25 percent), Crosby (#28, $15.1M, up 23.8 percent), rbb Communications (#37, $11.4M, up 23.5 percent), and JPA Health Communications (#45, $9.1M, up 19.2 percent).
Accounts in Transit
Mon., Feb. 26, 2018...growth and reach of our fast-growing, life-changing community,” said Belong co-founder and CEO Eliran Malki.
rbb Communications has been named the agency of record for insurance intermediary Brown & Brown, Inc. The agency will design...
News of Firms
Mon., Jan. 22, 2018...
rbb Communications has formed Reputation & Risk Advisors, a new crisis and issues management division focusing on crisis...
People on the Move
Wed., Jan. 17, 2018...profitably build creative, social, web and analytic offerings for delivery across all distribution channels.”
rbb Communications has named Lauren Bernat vice president, advertising, to lead account services for its advertising unit, OutOfTheBlue. Bernat...
Showing the Ties Between Emotion and Innovation
Wed., Oct. 25, 2017...customer service over one that consistently offers excellent prices (43 percent), according to an rbb Communications Breakout Brands Survey. The survey also reveals how emotional attachments between a company and...
Why U.S. Hispanics Should be a Top Target for Hoteliers
Wed., Jul. 19, 2017...and utilize tools and platforms that maximize reach and entice audience engagement.
An as example, rbb Communications took this approach for client Hampton by Hilton when creating the U.S. Hispanic-targeted integrated...
Ross Reps PROI as Americas Vice-Chair
Tue., Jun. 27, 2017...Lisa Ross, president and co-founder of Miami-based agency rbb Communications , was named vice-chair, Americas, of global communications partnership PROI Worldwide.
The appointment was formerly...
rbb Grows Team
Fri., Apr. 21, 2017...Miami-based rbb Communications has added to its account services team with the appointment of Dana Rozansky as...
HSMAI Recognizes rbb's Ross as Top Mind in Travel
Mon., Mar. 6, 2017...The Hospitality Sales and Marketing Association International honored rbb Communications ’ president Lisa Ross as one of the top 25 extraordinary minds in hospitality sales,...
Boardroom Appoints Talent Acquisition Director
Thu., Jan. 5, 2017...program.
Berg joined the Ft. Lauderdale-based PR agency in 2000. She was previously stationed with rbb Communications in New York under its now-retired Bruce Rubin Associates banner.
Boardroom, which focuses on real...
Customer Loyalty Up, Impulse Buying Suffers
Fri., Dec. 2, 2016...most reports just focused on total sales the fourth annual Breakout BrandsTM survey by rbb Communications reveals customer loyalty is the real story.
Results show that it would take more than...
Skift Tutors Travel PR Pros
Fri., Nov. 4, 2016...president of Laura Davidson PR; Sandra Fine, sr. VP, global director of results management, rbb Communications ; Marie Griffin, VP, global communications, Wyndham Hotel Group; Cathleen Johnson, managing director, Percepture; Nestor...
Engaging Influencers to Drive Powerful Results
Wed., Jul. 13, 2016...a strong foundation for their influencer campaigns prior to launch. As a VP at rbb Communications , I helped develop the award-winning Hampton by Hilton’s Seekender campaign. Prior to selecting influencers,...
rbb Rides Acquisition Wave with Ad Shop Addition
Wed., May 25, 2016...heels of its April acquisition of digital marketing shop SpiderBoost Interactive, independent PR firm rbb Communications has continued to widen its foothold with the purchase of full service advertising and marketing...
rbb Acquires SpiderBoost
Thu., Apr. 28, 2016...Miami-based independent marketing PR firm rbb Communications today announced that it has acquired digital marketing shop SpiderBoost Interactive.
Terms of the transaction were...