M Booth Health
| Geographical Index
| Specialty Index
M Booth Health
666 3rd Ave., 7th flr.,
Full-service communications for pharmaceutical, health & wellness, medical, biotechnology, diagnostics and devices, strategic marketing, media strategy, corporate counsel, issues management, product marketing, patient/consumer education, professional/advocacy relations.
M Booth Health offers decades of medical, pharmaceutical, and public health expertise with the award-winning creative and digital talents of consumer PR powerhouse, M Booth. Clients turn to the agency to advance care, access, and understanding; spark attention and conversation around new therapies; speed research and innovation; shape health policies; and reduce stigma to improve health outcomes. What distinguishes the M Booth Health team is its track record navigating the complex commercial, policy, and advocacy environments, and a shared spirit of purpose across its team. Services include research, strategic planning, and analytics; creative campaign development; earned/paid media and social media strategy and engagement; content design for visual storytelling; science writing and data communications; and experiential activations.
M Booth Health experienced double-digit growth and multi-million-dollar account wins in 2021. Nine major new clients included 2 pharmaceutical giants and a leading healthcare system, along with marketing communications and public affairs assignments for a range of health organizations. As a result of rapid growth, the firm expanded its staff significantly, including the addition of Stacey Bernstein as the firm’s new CEO, Peter Matheson Gay as Chief Impact Officer, and Tayla Mahmud as EVP, Health Equity and Multicultural Strategy. The firm also added a new purpose-driven consulting practice, M/Pact, that helps brands and organizations tell stories of their impact in the areas of the environment, racial and gender equity, human rights and development, and food security.
Stacey Bernstein, CEO; Karen Strauss, chief mktg. & growth officer; Peter Gay, chief impact officer; Karen O’Malley, practice lead, public affairs; Tayla Mahmud, EVP, health equity & multicultural strategy; Leila Darabi, EVP, social impact
M Booth Health in the news with O'Dwyer's:
Strauss Exits M Booth Health
Wed., Aug. 24, 2022...
Karen Strauss, chief marketing and growth officer at M Booth Health , has exited the Next 15 Communications unit to launch her own firm.
Bird Flies from M Booth Health
Tue., Jul. 12, 2022...
Tim Bird has transitioned out of his chairman role at M Booth Health three years following its acquisition by UK’s Next Fifteen Communications.
He is now focused on growing...
On the Move: Reevemark Ups Leasure
Wed., Jan. 12, 2022...experience, succeeds Stacey Bernstein, who left the firm to take the CEO spot at M Booth Health . Before coming to Weber Shandwick in 2020, Byrnes was a vice president at Matter...
Weber’s Bernstein Takes M Booth Health Helm
Tue., Jan. 11, 2022...Bernstein, executive VP & global director of digital health at Weber Shandwick, has joined M Booth Health as CEO.
She succeeds Tim Bird, who is taking on the chairman role as he...
Where 2022 Will Take Healthcare Communications
Mon., Jan. 3, 2022...number of technological, governmental, social and economic factors. Here are a few predictions from M Booth Health leaders about where those trends may take healthcare communicators.
Disruptive healthcare brands will dip their...
Strategies To Succeed in a Crowded Market
Fri., Oct. 15, 2021...has been, far and away, the big winner in vaccine brand popularity. In an M Booth Health survey of 1,000 demographically diverse adults—conducted online by independent market research and advisory firm...