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Idea Grove Ranked PR firm

Idea Grove

16000 Dallas Pkwy., #200, Dallas, TX 75248


[email protected]

Employees: 30. Founded: 2005.

Agency Statement:

Idea Grove is a unified PR and marketing agency that helps technology and e-commerce companies "Grow With TRUST" turning skeptical prospects into true believers at a time when brand credibility is at a premium. Our trust-centered approach to brand strategy, public relations, web design, content marketing and HubSpot consulting creates durable brands that can succeed across economic cycles and during periods of rapid change.

Our "Grow With TRUST" offering incorporates the acronym TRUST, representing our core solutions for clients, including:

T - Third-Party Validation. People want to hear what other people say about you, not what you say about yourself. This includes the news media, influencers, analysts, experts and -- most importantly -- your customers. Idea Grove can help you acquire third-party validation from each of these sources, and then feature it prominently across all your marketing touchpoints.

R - Reputation Management. It's critical to listen and respond to what customers, employees and others are saying about you on social media, including sites such as Glassdoor and product review sites. You must identify issues and correct errors quickly or your reputation will precede you with prospects -- and not in a good way. Idea Grove can help.

U - User Experience. From your design, navigation and site speed to your website copy and trust badges, how visitors view your website has a lot to do with whether or not they will want to do business with you. Don't skimp on their experience. Idea Grove conceives the websites we create as comfortable, inviting homes that will make buyers want to explore and stick around a while.

S - Search Presence. When people search for your brand on Google, think of the first page of results they see as your second homepage. Are your Google listings up to snuff? What other websites come up when visitors search for you? On average, only 30 percent of your branded search queries end up in a visitor landing on your website. We'll help you with the other 70 percent -- as well as your overall search presence.

T - Thought Leadership. Sharing interesting and helpful information with those who come across your brand online is one of the best ways to build trust. It shows you have more to offer the world than a widget to sell. For top of the funnel audiences, the key is to talk about your ideas more and your product less -- and Idea Grove loves to make our clients look smart.

Agency Video: Liz Cies and Jarrett Rush discuss the importance of original data to B2B technology PR.

Agency Leadership: Scott Baradell, founder & CEO; John Lacy, COO; Katie Long, pres.; Liz Cies, exec. VP, PR & mktg. solutions; Jarrett Rush, VP, strategy & content; Cecil Cross, VP, creative & digital

Clients Include:

Creative Realities
Media Cybernetics
Phelps United
Stanford Graduate School of Business
TEAM Companies

Idea Grove in the news with O'Dwyer's:

On the Move: G&S Business Communications Appoints Williams VP, DE&I

Tue., Feb. 21, 2023

...advance our work in this critical area,” said G&S president and CEO Luke Lambert. Katie Long Idea Grove promotes Katie Long to president. John Lacy, who has served as president and COO...

'Don't Make Excuses' in '23

Mon., Feb. 6, 2023

...I recently sat down with Scott Baradell, CEO of technology PR and marketing agency Idea Grove . During our conversation, he shared the key takeaways from his new book, Trust Signals:...

Bring These 10 Questions to Your Next PR Job Interview

Wed., Aug. 25, 2021

...hear back from you? Good luck, and happy interviewing! *** Scott Baradell is founder and CEO of Idea Grove , a unified PR and marketing agency for B2B and technology clients. He is editor...

When to 'Trust the Process' and When Not To

Tue., Jul. 20, 2021

... Scott Baradell You've probably heard the expression "Trust the Process." We use it at Idea Grove , in fact, when we talk with clients about our IDEA (ideate, develop, execute and...

Accounts in Transit: Idea Grove Picks Up Disinfecting Drone Distributor

Wed., Aug. 26, 2020

... Idea Grove has added several tech companies to its roster. For Perpetual Motion, a disinfecting drone...

On the Move: Buchwald Names Shulman PR Chief

Tue., Jul. 7, 2020

...said Buchwald West Coast co-heads Julia Buchwald and Ryan Martin in a joint statement.  David Reiter Idea Grove has named David Reiter VP of client development and partnerships, a newly created role. Reiter...

Say "No" to Two Weeks' Notice: A Smarter Way to Handle Firings

Fri., Jun. 12, 2020

...doing it this way? Isn’t there a better alternative? It turns out there is. Respectful Transitions At Idea Grove , we take what we call a “hire slowly, fire quickly” approach to our team....

Ease COVID-19 Uncertainty at Your Agency with Open-Book Management

Mon., Apr. 6, 2020

...level of uncertainty that COVID-19 has. It has disrupted the day-to-day experience of every Idea Grove employee, and I’m sure it has done the same for the staff at your...

People: BCW Taps Dan Doherty as NA PA/Crisis Chief

Mon., Nov. 18, 2019

...approach to business,” said BCE president, North America Chris Foster, to whom Doherty reports. John Lacy Idea Grove has named John Lacy president and chief operating officer. Lacy most recently served as...

News of Firms: Worldcom Adds Members in DR, Greece, Portugal, US; BrandLinkDC is Now The Brand Guild; Idea Grove Hatches Idea for Quiz

Tue., Dec. 4, 2018

...who previously headed up the Most Creative People and Most Innovative Companies communities for Fast Company. Dallas-based  Idea Grove  has come up with an interactive quiz meant to show any company how it can...

People on the Move

Wed., Apr. 18, 2018

...from Longbow Research, where she was an equity research analyst for the restaurant industry. Etta Goss Idea Grove  has announced several executive hires and promotions. Etta Goss has been promoted from vice president of operations...

Top 25 PR Firms Posted Solid Gains in '17

Wed., Mar. 28, 2018

...Champion (#84, $2.8M, up 65.7 percent), North 6th Agency (#59, $6M, up 38.1 percent), Idea Grove (#80, $3.2M, up 34.6 percent), and Schneider Associates (#78, $3.2M, up 20.2 percent). Of the...

Givney Goes to BizCom

Fri., May 6, 2016

...Givney to the position of account manager. Givney arrives at BizCom from Dallas-based technology marketing agency Idea Grove , where she was responsible for maintaining and growing clients’ social media presence. Prior to...

PR Jobs of the Week

Fri., Apr. 3, 2015

...GA- Senior mgr., PR, Dennis Gross Skincare - NY- PR A/E, Richmond PR - WA- Senior A/E, Idea Grove - CA- PR manager, GE Capital - CT- Sr. PR mgr., AT&T - TX- Assist. prof. of...

17 of top 25 PR Firms Grew in Double Digits in 2013

Mon., Mar. 3, 2014

...Group, Sacramento, +44% to $1.5M. North 6th Agency (N6A), New York, +25% to $1.4M. Idea Grove , Dallas, +51% to $1.4M. Gatesman + Dave, Pittsburgh, +31% to $1.4M.   Conglomerate Firms...

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