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Merritt Group, Inc.
8251 Greensboro Dr., Suite 600,
McLean,
VA
22102
703/856-2218; fax: 703/860-2080
Merritt Group is an award-winning, woman-owned strategic communications firm specializing in working with B2B and B2G technology market leaders and emerging startups. Merritt Group specializes in public relations, growth marketing, branding, design, web, content, social and SEO.
Employees: 66. Founded: 1997.
Agency Statement:
Merritt Group is an award-winning, woman-owned strategic communications firm. We are a mid-sized agency based in McLean, Virginia with staff across the U.S. in San Francisco, Dallas, Boston, Denver and more. Merritt Group specializes in public relations, growth marketing, branding, design, web, content, social and SEO.
The success of our client campaigns is grounded in our extensive domain knowledge in market moving technology areas such as cybersecurity, AI, IoT, cloud, 5G, quantum, blockchain, robotics and mobile, as well as key verticals such as government, healthcare, retail, energy & utilities, transportation, banking and more.
Our client roster includes organizations ranging from large, global leaders to emerging, venture-backed innovators - all with a focus on technology.
Merritt Group's philosophy starts with understanding our clients' target audiences and markets and then developing powerful messages and creative programs that create awareness for their innovations that move their business forward. Our in-depth knowledge of our clients' competitors, markets, industry trends and influencers turns our campaigns into immediate ROI for their business.
We also have built our business on the expertise of our people by procuring and developing the industry's best talent. We foster innovation and experimentation that allows our people to develop their careers to their fullest potential and, in the process, deliver incredible service and value to our clients.
At Merritt Group, we are a family. We are authentic, inclusive, adaptable, accountable, service-minded and love a balanced and fulfilling work life. The agency places employee culture as a top priority, which has resulted in an industry-low turnover rate and multiple industry awards.
Leadership: Alisa Whyte, CEO, sr. partner; Thomas Rice, exec. VP, partner; John Conrad, exec. VP, partner; Jayson Schkloven, exec. VP, partner; Shahed Ahmed, sr. VP, partner; Michelle Schafer, sr. VP, partner; Matt Donovan, sr. VP, partner
Clients Include:
AppViewX
BigBear.ai
BlueVoyant
Checkmarx
DataDome
Deep Instinct
Forgepoint Capital
Hexagon PPM
Huntress Labs
Infermedica
Iron Mountain (public sector)
Jamf
Medisafe
Qlik (public sector)
RapidAI
SAIC
SynthesisAI
Telos
Vade
Versaterm
Merritt Group, Inc. in the news with O'Dwyer's:
• | News of Firms: APCO Worldwide Unveils MargyTue., Nov. 7, 2023...today’s emerging risk,” said Hill & Knowlton global chairman & CEO AnnaMaria DeSalva.
Alisa Valudes Whyte
Merritt Group CEO and senior partner Alisa Valudes Whyte is recognized by Washington Women in Public... |
• | Telling the Story About 5GFri., Jul. 24, 2020...A new guide from Merritt Group says PR professionals need to retool their strategies if they are looking to effectively... |
• | News of PR FirmsThu., Sep. 20, 2018...publications focused on themes such as women in tech, the blockchain, media and entertainment.
Catherine Merritt
Merritt Group Consulting has rebranded itself as Spool Marketing and Communications. Spool is helmed by Catherine Merritt,... |
• | California Healthcare Institute Hires HiarMon., Jul. 8, 2013...as PR and communications director at its Washington office.
Prior to CHI, Hiar was at Merritt Group , serving as lead on the Maximus and U.S. Pharmacopeial Convention accounts. Earlier she did... |
• | Many Tech PR Practices Post Double Digit GainsMon., Mar. 18, 2013...San Francisco, up 13% to $17 million;
Mandell
Finn Partners, New York, growing 17.8% to $10.2M; Merritt Group , up 28% to $9.2M; LaunchSquad, San Francisco, up 26% to $8.5M; Matter Communications, Boston,... |
• | PR Firms, Large and Small, Grew in 2012Mon., Mar. 11, 2013...19% to $12.9M;Jackson Spalding, Atlanta, up 16% to $12M; Fahlgren Mortine, Columbus, up 17.7% to $12.3M; Merritt Group , Reston, up 28.8% to $9.2M; Development Counsellors Int’l, New York, up 19% to $8.6M, and Matter... |
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