Rosica Communications

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2-14 Fair Lawn Ave., Fair Lawn, NJ 07410

201/843-5600

Founded: 1980.

Agency Statement:

Rosica Communications is an integrated PR and online marketing company that promotes and protects companies, brands, and people. Founded in 1980, the firm serves a diverse healthcare, nonprofit, education, and B2B clientele. Our PR and communications capabilities include positioning and messaging, marcom & PR strategy, thought leadership, media relations, social media marketing, crisis communications and issues management, influencer marketing, content development and marketing, corporate communications, cause marketing, direct marketing, and media training. Rosica’s social media services include strategy, management, branding, content development, optimization, and follower acquisition. Our online marketing team, based in New Windsor, NY, is a Google Certified Partner with 20 full-time employees and specializes in SEO, online reputation/reviews management, online advertising (PPC and social ads), website development, and WordPress security.

As a “thinking partner” focused on achieving our clients’ objectives, Rosica creates and executes thought leadership programs with clearly defined KPIs/metrics. We craft compelling, authentic stories and messaging then effectively disseminate our client-partners’ good news while supporting their sales and communications goals.

Our process includes:

•Strategically identifying our clients’ business and marketing goals/objectives
•Identifying target audiences, influencers and key opinion leaders
•Honing the positioning, story and key messages, tailoring messages to each audience
•Developing measurable, integrated and creative PR, social media and internal/external communications programs
•Proactively communicating with clients
•Aggressively securing results, evaluating against pre-determined strategic objectives
•Repurposing and leveraging content and PR coverage to augment SEO, sales activities, online reputation, tradeshow marketing, analyst relations, and direct marketing.

Chris Rosica, president

Clients Include:

BeneCard PBF
Boys & Girls Clubs in New Jersey
Dr. Jeff Werber
Easterseals
ENT and Allergy Associates
Exergen
National Vision Administrators
Newark Public Library
Norva Nivel
NJ Sharing Network
PALM Health
TriStar Products
and others

Please visit www.rosica.com for case studies and additional information.

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Rosica Communications