Kaplow Communications

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Kaplow Communications

Kaplow Communications

370 Lexington Ave., #1900, New York, NY 10017


[email protected]


Founded: 1991.

Agency Statement:

Kaplow was founded on the belief that authentic storytelling could forge an emotional connection between a brand and its audience. For 30 years, we've been an independent force in the communications industry, consistently evolving with the changing media landscape to create relevant, customized programs that form emotional connections, change conversations and generate award-winning, business-building results.

Whether our clients are redefining their mission, launching a brand or seeking to gain relevance through empathetic communications, Kaplow will differentiate them to ensure they are telling the right story to the right people. It all starts with an insight that we expand into a story that is told through our services -- from best-in-class public relations and thought leadership programs to cutting-edge influencer capabilities and conceptualizing integrated campaigns in today's digital world. We also continue to develop new product offerings that help clients better understand and communicate their stories to both external and internal audiences. These stem from the agency's core values of trust, respect, energy and enthusiasm.

Based in New York, we serve both B2C and B2B clients -- from start-ups to Fortune 500s -- in beauty & fragrance, fashion & accessories, home & lifestyle, food & beverage, health & wellness, retail, consumer technology, financial service, and more.

Each program is customized for the client's unique story, audience and goals. Our creative ideas disrupt, amuse and educate consumers wherever they may be, and our innovative, results-driven campaigns drive business results that keep clients coming back year after year.

Liz Kaplow, founder & CEO; Evan Jacobs, CFO; Randi Liodice, pres. & chief strategy officer; Samara Finn Holland, exec. VP, growth & strategic initiatives; Claire Nilsson, exec VP, beauty; Jee Nah Chang Walker, exec. VP, lifestyle; Liz Mefford, exec. VP, health

Clients Include:

Alliance for Inclusive and Multicultural Marketing (AIMM)
Bluemercury (Lune+Aster and M-61)
Breast Cancer Research Foundation
CVS Health (including Goodline and GSQ by Glamsquad)
Fidelity Investments
Ralph Lauren Fragrances
Target Corp.
wet n wild

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