M Booth
M Booth
Wholly-owned subsidiary of Next Fifteen Communications Group
666 Third Ave., New York, NY 10017
212/539-5983; fax: 212/481-9440
[email protected]
www.mbooth.com
M Booth unleashes the power of culture, data-driven insight and creative to move people, brands, and organizations forward.
Employees: 268. Founded: 1983.
Agency Statement:
M Booth, a global communications agency, runs on two words: Be Inspired. The agency is a culture-first, progressive firm comprised of self-declared ideapreneurs -- professionals who think big, move fast and live at the intersection of research, insight and imagination. M Booth is full-service with expertise in building brands across the consumer and corporate sectors. The agency expanded its footprint in healthcare when parent company Next Fifteen Communications acquired the US division of Health Unlimited, a leading global health consultancy including 50+ experts in everything from pharmaceutical communications and global public health to advocacy and issues management. Rebranded M Booth Health, the new agency fuses deep healthcare experience with the creative, digital savvy of M Booth.M Booth unleashes the power of culture, data-driven insight and creative to move people, brands and organizations forward. Specialty practice areas engage stakeholders through digital, social, earned media and experiential channels. Headquartered in New York City, M Booth is a wholly-owned subsidiary of Next Fifteen Communications Group, a family of agencies employing over 2000 people across 42 offices in 15 countries. The agency is a proud recipient of PRovoke Media's Global Agency of the Decade award, numerous Best Place to Work, Best Agency and Best Consumer Agency honors, and has won over 50 campaign awards in recent years.
Margaret Booth, chair; Dale Bornstein, CEO; Joseph Hamrahi, COO; John Lesniak, CFO; Adrianna Bevilaqua, CCO/mng. dir.; Jon Paul Buchmeyer, exec. VP/mng. dir.; Lauren Swartz, exec. VP/mng. dir.; Nancy Seliger, exec. VP; Bonnie Ulman, chief planning officer; Matt Hantz, exec. VP; Jennifer Teitler, exec. VP; Rich Goldblatt, exec. VP
Offices: M Booth is a work-from-anywhere agency with a home base in New York City, a second office in San Francisco and a presence in Boston, Charlotte, Raleigh, Atlanta, Washington, DC, New Orleans and Miami.
Clients Include:
American ExpressBed, Bath & Beyond
Beiersdorf
Brooks Sports, Inc.
Campari
Coppertone
Edrington (The Macallan)
Estee Lauder Foundation
EY
Gallo Wineries
HP Hood
Lutron
Maybelline
Macy's
Morton Salt
New Zealand Tourism
Patron
Procter & Gamble
7-Eleven
Sovos Brands
The Federalist (Terlato Wines)
Wharton Business School
Zen Business
M Booth in the news with O'Dwyer's:
| • | Next 15 Acquires M&C SaatchiFri., May 20, 2022...and $51M in 2023. Next 15 is the parent of TheBlueShirt Group, Archetype, Outcast and M Booth . MHP Communications’ Peter Hewer, Eleni Menikou and Robert Collect-Creedy represent Next 15, while Brunswick Group’s... |
| • | Events: Museum of PR Tackles Issues Facing LGBTQ ProsThu., May 19, 2022...CEOs discussing approaches to DEI in the industry today. Participants are set to include M Booth CEO Dale Bornstein, Ketchum CEO Mike Doyle and Lippe Taylor CEO Paul Dyer. Other... |
| • | PR Firms Report Robust 29.7% Growth in '21Fri., Mar. 25, 2022...just overhearing colleagues brainstorm, to spark one's own creativity," said McCabe. Bird Flies Coop at M Booth Health Stacey Bernstein ... |
| • | On the Move: TrailRunner Recruits Heather WilsonTue., Mar. 22, 2022...she served as vice president, global communications. She previously held senior positions at MWW, M Booth and Zimmerman Agency. In her new position, Simpson will foster Praytell’s growth in the travel... |
| • | PR's Top Pros Talk: Dale BornsteinMon., Mar. 21, 2022...inspire us as much as we work so hard every day to inspire them," M Booth CEO Dale Bornstein tells Doug Simon. "The client partnership, especially with this new hybrid... |
| • | M Booth Health Taps DXTRA’s Matheson GayWed., Mar. 16, 2022... Peter Matheson Gay M Booth Health has named Peter Matheson Gay, who was chief creative officer at DXTRA’s Health... |
| • | On the Move: Reevemark Ups LeasureWed., Jan. 12, 2022...experience, succeeds Stacey Bernstein, who left the firm to take the CEO spot at M Booth Health. Before coming to Weber Shandwick in 2020, Byrnes was a vice president at... |
| • | Weber’s Bernstein Takes M Booth Health HelmTue., Jan. 11, 2022...Bernstein, executive VP & global director of digital health at Weber Shandwick, has joined M Booth Health as CEO. She succeeds Tim Bird, who is taking on the chairman role as... |
| • | Where 2022 Will Take Healthcare CommunicationsMon., Jan. 3, 2022...number of technological, governmental, social and economic factors. Here are a few predictions from M Booth Health leaders about where those trends may take healthcare communicators. Disruptive healthcare brands will dip... |
| • | On the Move: Autumn Communications Hires Strasburg as SVPMon., Jan. 3, 2022...also bringing on Josefina Ballesta as an influencer director. Ballestina, who has worked at M Booth , Think Pubic Relatons and Pistol PR, will be lead and execute creative campaigns for... |
| • | Strategies To Succeed in a Crowded MarketFri., Oct. 15, 2021...has been, far and away, the big winner in vaccine brand popularity. In an M Booth Health survey of 1,000 demographically diverse adults—conducted online by independent market research and advisory... |
| • | On the Move: Ogilvy PR Grabs Volkswagen Duo for Social Content PostsWed., Aug. 25, 2021...Sport & Entertainment names Edelman's Jaclyn Sisbarro senior VP. Earlier, she was a VP at M Booth , and held account supervisor positions at Ketchum and Taylor. In her new post, Sisbarro... |
