Market Research Firms

    O'Dwyer's database is where communicators shop online for the companies that supply the PR industry with products and services. Consult the companies below for help with strategic PR research as well as opinion polling and online surveys.

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4media Group
4media Group. 888-890-8066.;

4media group is a strategic, full-service market research and communications company offering quantitative research via Atomik Research and qualitative research via Intrinsic Insight.

Atomik Research is a creative market research agency delivering insightful quantitative research results that gets the best results and provide vital news hooks for strong editorial features.

Atomik Research specializes in:

PR Surveys
Tracking Surveys
Public Affairs Polls
International Surveys

Intrinsic Insight is a research agency that gets you closer to the truth of the relationships that matter between your customers and your brands by exploring consumer behavior from in-depth qualitative perspectives.

Intrinsic Insight Research specializes in:

Focus Groups
New Product Development
Product Testing
In-depth Interviews
Employee Value Propositions
Case Studies

Burke Marketing Research Inc., 500 W. 7th St., Cincinnati, OH 45203. 513/241-5663. Jeff Miller, CEO.

Creative Civilizations, 1100 NW Loop 410, San Antonio, TX 78213. 210/227-1999. Gisela Girard, Pres./COO.

DEFINITION 6, 420 Plasters Avenue, Atlanta, GA 30324. 404/870-0323.; Beau Dannemiller.

DEFINITION 6 is a unique force of cross-disciplined talents pioneering new forms of strategy and storytelling in all forms for the past 20 years.

DEFINITION 6 offers a strategic PR research service via online surveys. With a quick turnaround process at a great price, the DEFINITION 6 research team will generate results that uncover media hooks and consumer insights.

DEFINITION 6 research provides:

Creative survey scripting
Raw data delivery
Executive Summary with recommendations

Gallup Inc., The Gallup Bldg., 901 F St., N.W., Washington, DC 20004. 202/715-3030. Jim Clifton, Chmn. & CEO.

Google, 1600 Ampitheatre Pkwy., Mountain View, CA 94043. Larry Page and Sergey Brin, Co-Founders.

History Associates, 300 North Stonestreet Ave., Rockville, MD 20850. 301/279-9697. Anne Strong, Mktg. Dir.

MaritzCX, 3451 North Triumph Blvd.. 6th flr., Lehi, UT 84043. 385/695-2800. Michael Sinoway, Pres. & CEO.

Market Strategies Int'l, 17430 College Parkway, Livonia, MI 48152. 734/542-7600.

M|A|R|C Research, 1425 Greenway Drive, #300, Irving, TX 75038. 800/884-6272. Merrill Dubrow, Pres. & CEO.

News Exposure, 1765 N. Elston Ave., Ste. 207, Chicago, IL 60642. 312/685-2285.;

Nielsen, 85 Broad St., New York, NY 10004. 646/654-5000.

ORC International, Worldwide Headquarters, 902 Carnegie Center, #220, Princeton, NJ 08540. 800/444-4672. Stacy Lee, Global Chief Acct. Officer.

PRIME Research, 275 Seventh Ave., #706, New York, NY 10001.; Mark Weiner, CEO, Americas.

Proof Advertising, 114 W. 7th St., #500, Austin, TX 78701. 512/345-6658.; Bryan Christian, Pres.

Research America Inc., 4555 Lake Forest Dr., Suite 194, Cincinnati, OH 45242. 513/772-1600.; Rex Repass, President.

SSRS, 1 Braxton Way, #125, Glen Mills, PA 19342. 484/840-4300. Melissa Herrmann, Pres.

Standard & Poor's Global Ratings, 55 Water St., New York, NY 10041. 212/438-2000.