The Inside News of PR & Marketing Communications

Last Updated: Mon., Aug. 19, 2019 @ 11:14 am

Business Roundtable Goes All-In on CSR

Mon., Aug. 19, 2019

By Kevin McCauley

Jamie DimonBusiness Roundtable today revised its “statement of purpose” to say companies exist to benefit customers, employees, suppliers and communities, not just stockholders.


O'Dwyer's Magazine

Aug. Mag Focuses on Financial PR/IR & Prof. Svcs. PR

By John O'Dwyer

O'Dwyer's Aug. '19 Financial PR/IR & Prof. Svcs. PR MagazineOur annual issue on financial PR/IR and professional services PR features articles from leading thought leaders plus profiles of 41 firms with expertise in these specialties.


BGR Powers Vineyard Wind Farm Off Mass. Coast

Mon., Aug. 19, 2019

By Kevin McCauley

Vineyard WindBGR Government Affairs is handling New Bedford-based Vineyard Wind on federal permitting issues for its proposed 84-turbine wind farm off the coast of Massachusetts. Team Trump deals setback to job-creating, global warming-fighting, $2.8B project.

Florida County Floats Tourism PR RFP

Fri., Aug. 16, 2019

By Jon Gingerich

Walton County Tourist Development CouncilThe Walton County Tourist Development Council is seeking a full-service PR agency that can develop and execute a strategy to target key consumer and trade travel press throughout the U.S.

Why PR Needs Financial Literacy

Fri., Aug. 16, 2019

By Ron Hutcheson

Ron HutchesonIt's no secret that many PR people suffer from arithmophobia—a fear of numbers. We tend to be word people. But there's no escaping the fact that financial literacy is a core requirement in our line of work, especially when dealing with corporate clients.

Sanitas Works to Help South Sudan Rebound from Conflict

Fri., Aug. 16, 2019

By Kevin McCauley

Christopher HarvinSanitas International has a $750K one-year contract to promote foreign direct investment in South Sudan, a nation that is trying to rebound from a five-year civil war that killed 400K people and displaced millions.

The Consumer as CMO

Fri., Aug. 16, 2019

By Michael Priem

Michael PriemToday’s prospects are giving advertisers and marketers all the data and information they need to be successful. Are you listening?

On the Move: Healthline Media Appoints Steve Swasey VP-Communs, Laurie Dewan VP-Consumer Insights; LaVoieHealthScience Ups Sharon Correia, Ella Deych; ActivisionBlizzard Names David Messinger CMO

Fri., Aug. 16, 2019

By Steve Barnes

Steve SwaseyHealthline Media has appointed Steve Swasey as as VP of communications and Laurie Dewan as VP of consumer insights... LaVoieHealthScience has promoted Sharon Correia to executive VP, integrated communications and chief strategy officer, and Ella Deych to VP, finance and chief operations officer... Activision Blizzard has named David Messinger chief marketing officer. Messinger joins the company from strategic consulting company Verum Ventures, where had served as CEO for under a year.

Cayman Islands Floats Cruise Port RFP

Thu., Aug. 15, 2019

By Kevin McCauley

Cayman IslandsThe Cayman Islands is floating an RFP to promote its proposed George Town cruise berthing facility and enhanced cargo post.

Commentary

Forget About White House Press Briefings

Thu., Aug. 15, 2019

By Kevin McCauley

Stephanie GrishamWhite House press secretary Stephanie Grisham believes the DC press corps should thank its lucky stars for the opportunity to gaggle with Trump. Since Trump is "his press secretary," what in the world does Grisham do? (2 reader comments)

Consumers Remain Skeptical of AI

Thu., Aug. 15, 2019

By Jon Gingerich

AIAutomated communications technology has a long way to go in the course of winning over the hearts of American consumers, if findings from a recent survey are any indication.

Uber Begins Rebuild of Marketing Capability

Thu., Aug. 15, 2019

By Steve Barnes

Thomas RaneseGoogle vet Thomas Ranese has come on board as VP of global marketing at Uber in the aftermath of the company's decision to fire a third (400 people) of its marketing team to save money.

A Blueprint for Corporate Reputation

Thu., Aug. 15, 2019

By Ryan Barr

Ryan BarrClosing the gap between perception and reality is critical to preserving corporate and financial clients’ reputations and maximizing shareholder value.

Huawei Dials up Federal Advocates Inc.

Thu., Aug. 15, 2019

By Kevin McCauley

Michael EspositoHuawei, the world’s largest telecommunications gear maker and suspected spying tool of the Chinese government, has hired Federal Advocates Inc., a top Republican firm, for DC representation. (1 reader comment)

Media Maneuvers: Financial Times Buys Stake in Business of Fashion; Tumblr Value Tumbles from $1.1B to $3M; High Times Teams With Clio to Launch Clio Cannibis awards program

Thu., Aug. 15, 2019

By Steve Barnes

BoFThe Financial Times has picked up a minority stake in Business of Fashion, a media company with a website, daily newsletter and print magazine that cover the fashion industry... Blogging site Tumblr, which was picked up by Yahoo for $1.1B in 2013, has been sold by Verizon (which acquired Yahoo in 2017) to Automattic, the owner of online-publishing platform Wordpress.com, for $3M.... High Times is partnering with international awards competition Clio to launch Clio Cannabis

Jay-Z Suits Up for the NFL

Wed., Aug. 14, 2019

By Kevin McCauley

Jay ZThe National Football League has signed rapper Jay-Z to “amplify the league’s social justice efforts” in its bid to rebound from the PR blackeye suffered from the Colin Kaepernick fiasco. He also will advise the league on Super Bowl performers.

Commentary

Welcome to Day One of the Trump Recession

Wed., Aug. 14, 2019

By Kevin McCauley

Dow Jones DropsThe bells of recession are sounding up and down Wall Street today as yields on the 10-year Treasury note briefly dipped below two-year yields for the first time since 2007 and the stock market tanked. (1 reader comment)

Pearson Alum Cellini Enrolls at ASA

Wed., Aug. 14, 2019

By Kevin McCauley

Annabel CelliniAnnabel Cellini, who spent 15 years at educational publishing giant Pearson, has joined American Student Assistance in Boston as chief strategy officer.