Deadline for O'Dwyer's Annual Rankings of PR Firms: Fri., Mar. 8
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The Inside News of PR & Marketing Communications

Last Updated: Fri., Feb. 15, 2019 @ 6:11 pm

Newspaper Closures Drive Partisan Identity

Fri., Feb. 15, 2019

By Jon Gingerich

NewspapersThe shuttering of local newspapers across the country might be contributing to an increasingly polarized political climate, according to a recent study. (1 reader comment)

Brand USA Extends International PR RFP

Fri., Feb. 15, 2019

By Kevin McCauley

Brand USABrand USA has extended the "intent to bid" notification deadline on its International PR consultant RFP to Feb. 18.  It wants a partner to manage day-to-day PR activity in Europe, Asia, Australia and Latin America.


O'Dwyer's Annual PR Firm Rankings

Boost Your New Business Efforts

By John O'Dwyer

O'Dwyer's PR Firm RankingsThe bedrock principle of PR is third-party recognition. O’Dwyer's has been doing annual PR firm rankings for 48 years and its name is well known in the business world.

Deadline: Fri., Mar. 8

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OK AG Charges Purdue Pharma With Misinformation Push

Fri., Feb. 15, 2019

By Kevin McCauley

Mike HunterPurdue Pharma allegedly was involved in a 2017 covert misinformation campaign proposed by Washington's The Herald Group to attack attorneys generals who either filed or planned to file suits against opioid manufacturers. (1 reader comment)

UNM Seeks Multimedia Rights Marketer

Fri., Feb. 15, 2019

By Jon Gingerich

The University of New MexicoThe University of New Mexico has issued an RFP for agencies that can market its multimedia rights for intercollegiate athletics programs as well as various athletic and special events.

Visit Florida Floats PR RFP

Thu., Feb. 14, 2019

By Kevin McCauley

Visit FloridaVisit Florida is floating an RFP for PR services in the US and Canada to keep the Sunshine State top of mind among its target audiences and to increase the length of visitor stay and spend.

Finn Partners Acquires London's Moorgate

Thu., Feb. 14, 2019

By Kevin McCauley

MoorgateFinn Partners has acquired Moorgate Communications, London-based financial PR firm with 16 staffers, which represents clients such as Deutsche Bank, S&P Global and International Chamber of Commerce.

Commentary

Good Riddance, Amazon

Thu., Feb. 14, 2019

By Kevin McCauley

Long Island CityC’mon, Amazon. Give NYC a break. You weren’t serious about setting up your much ballyhooed second headquarters in Long Island City in the first place. (5 reader comments)

 

Influencers Unsure How to Show Marketing Value

Thu., Feb. 14, 2019

By Jon Gingerich

Allison+Partners Study of Marketers & InfluencersA recent study that highlighted several challenges facing influencer marketing programs revealed a fundamental divide that exists between the worlds of marketing and online influencers.

On the Move: Hawkins Hires JG Black Book's Natacha Tonissoo; Osborn Barr Ups Amy Kaczynski, Steve Kozel; Lumina Recruits Jill Kermes as Senior VP: MWWPR Adds Jennifer Holdsworth, Orin Puniello

Thu., Feb. 14, 2019

By Steve Barnes

Natacha TonissooHawkins International PR hires JG Black Book's PR director Natacha Tonissoo... Osborn Barr promotes Amy Kaczynski to VP, Steve Kozel to group strategy director... Lumina, predictive analytics/risk sensing outfit, snags Jill Kermes for senior VP-communications slot. She had headed corporate affairs at Qurate Retail Group... MWWPR recruits Jennifer Holdsworth, Orin Puniello.

Kekst CNC Lines Up Avantor IPO

Thu., Feb. 14, 2019

By Kevin McCauley

AvantorKekst CNC is handling the $100M initial public offering of Avantor, supplier of chemicals/services to the biopharma, life sciences and advanced technology sectors.

IPG Posts 13.3% Surge in Q4 Growth

Wed., Feb. 13, 2019

By Kevin McCauley

Michael RothInterpublic today reported a 13.3 percent rise in Q4 net revenues and an 8.5 percent jump in operating income to $459.1M. (2 reader comments)

Commentary

McKinsey's Blue-Chip Rep Takes Hit

Wed., Feb. 13, 2019

By Kevin McCauley

McKinsey & CompanyMcKinsey & Co. "has done more direct harm to the world in ways that are hard to measure and hard to know, thanks to its intense secrecy," wrote one of former consultants in a devastating commentary. (5 reader comments)

EJ Media Works Toys R Us Rebirth

Wed., Feb. 13, 2019

By Kevin McCauley

TruKidsNew York’s EJ Media Group is handling the rebirth of Toys “R” Us, which has been recast as Tru Kids Brands.