The nation's capital is accepting proposals for a marketing communications campaign to promote the MY School DC common application and lottery program for families for the 2027-2028 school year.
Commentary
Trump promotes Kristi Noem because he can't fire her. That would be an admission that he made a bad move in hiring her in the first place... The White House website maintains that the US "obliterated" Iran's nuclear capacity. So why are we currently turning it into rubble?... Americans overwhelmingly hate Trump's ballroom gambit.
What our industry needs now is an immediate reexamination of structure, upskilling of talent, and re-assessment of how work is designed, executed, and delivered to clients.
Alcoa has named Emily Olson, who has more than 20 years of experience working in capital-intensive industries in the Americas, Europe and Asia, EVP & chief external affairs officer, effective April 6.
Arnold & Porter Kaye Scholer is helping the Embassy of Uzbekistan's efforts to attract increased trade and investment in Central Asia’s most populous country.
Longacre Square Partners has named Humza Vanderman partner and head of its London outpost as the financial communications firm expands into Europe.
Scout Lab is named communications agency for TrustedHousesitters, a home and pet-sitting community... Magrino lands BSH, the home appliances arm of Germany’s Bosch Group, as PR AOR for “Region North America”... Refuel Agency wins FY2025-26 and beyond by Veterans Florida, connects transitioning servicemembers, veterans and spouses with career opportunities and entrepreneurship resources.
Precision Strategies, an integrated strategy and marketing agency with offices in Washington and New York, acquires Firehouse Strategies, a DC-based public affairs firm... AVENIR GLOBAL acquires London-based Thinks Insight & Strategy... Good Company, which bills itself as a “cultural engineering firm,” is launched by DJ Hardy, a veteran of Johannesburg-based communications consultancy arxna and M&C Saatchi Sport & Entertainment and Casey Stickles, who has worked at 5WPR, Rubenstein and MWW.
FGS Global adds former Pfizer EVP and chief corporate affairs officer Sally Susman to its global executive board as an independent member, effective April 1... Codeword brings on Kim Baffi, who was previously Salesforce VP and creative director, as executive creative director... Amperity, an AI-powered customer data cloud, appoints Bridget Perry as CMO.
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| On the PR’s Top Pros Talk podcast, Doug Simon spoke with Theresa Bertrand, Head of Strategy at Zeno Group, about the firm’s Brand Love and Demand study and why emotional connection is driving sustained growth in 2026. |
Travel Nevada is seeking a creative shop that will be responsible for managing all aspects of its brand strategy and campaign production.
Commentary
Will mentalist Oz Pearlman read Donald Trump's mind at the White House Correspondents Assn. dinner next month? The nation would like to know what's going on between the president's ears... Defense Department quarterback Pete Hegseth compares Iranian war to a football game... Travel Nevada issues a gem of an RFP that describes "Nevadaness."
Prosek Partners handles New York’s Tilray Brands, craft beer & cannabis operation, as it acquires BrewDog, a leading British independent beer producer in the UK, for $45M.
PSC (Princeton Strategic Communications) acquires Nonprofit Partners... CG Life launches 24/364, a cultural brand platform intended to drive awareness, connection and action aimed at keeping rare disease at the forefront of the health and social conversation... Interluxe Group, which focuses on brand experiences and in-person activations; Quinn, a strategic communications agency; and media and digital agency North & Warren are uniting under the Interluxe Group banner.
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