BCW Scoops Up Digital Powerhouse HZ
Tue., Aug. 14, 2018
By Kevin McCauley
Burson Cohn & Wolfe has acquired HZ, a leading digital shop, to take a 'major step toward becoming a global leader in integrated communications.'
|
Burson Cohn & Wolfe has acquired HZ, a leading digital shop, to take a 'major step toward becoming a global leader in integrated communications.'
To make sure that a brand’s message comes across as authentic, a direct line of communication between company management and the media is key, according to a new study from D S Simon Media.
O'Dwyer's 50th Anniversary, 1968 - 2018
To say O’Dwyer’s has helped shape the PR industry would be an understatement.
Mercury Public Affairs has inked a $1.2 million media relations pact with the government of the Republic of Cameroon, which has repeatedly been accused of human rights violations in recent months.
The rise of artificial intelligence-driven applications in newsrooms has presented an uncertain future for public relations firms that sell media relations as a core service, particularly for professionals who practice in the finance world, where reporting developed by automation platforms has gained noted traction in recent years.
Brad Burns, senior VP-corporate communications at AT&T Communications, has joined Salesforce as chief communications officer.
JPA Health Communications has appointed Stephen Piotrowski as managing director of the firm’s Boston office.
5W Public Relations captures Captify... Zapwater Communications checks in at Mount Cinnamon Resort & Beach Club... Child's Play Communications lands Curiscope.
GE Appliances has named Antonio Boadas, director of communications at Procter & Gamble, chief communications officer. He succeeds Deborah Wexler, who is retiring on Aug. 31.
APCO Worldwide has named Marc Johnson managing director of the agency's New York office.
More than 125 newspapers will publish editorials on Aug. 16 to counter president Trump's characterization of the press as the "enemy of the people" and highlight the threat that his "fake news" rant poses to the First Amendment.
Pinterest has retained lobbying powerhouse Brownstein Hyatt Farber Schreck, LLP to advocate in Washington on copyright issues.
Financial services companies grapple with moving their business and corporate culture to a digital-first strategy.
Jeffrey Group celebrates 25thanniversary with events in Brazil and Argenita featuring Jeff Sharlach and Allison Mann, head researcher of “Mad Men” television series, to show how corporate communications has changed since show first aired… Susan Davis International earns two Stevie Awards for World War I Centennial Commission project… Germinder + Associates names Guy Pidgeon, ex-chair of American College of Veterinary Internal Medicine, its #PowerofPInk honoree for achievements in a nearly 40-year career in veterinary medicine.
Pandora hires Heidi Anne-Noel as senior communications manager of music streaming service... Lumentus, digital communications shop, recruits Matt Robson as manager of search marketing strategy... Africa Communications Media Group, Johannesburg, promotes Nonye Mpho Omotola to managing director, succeeding co-founder Mimi Kalinda.
Just as the Cleveland Browns had begun working on turning its reputation around, wide receiver Antonio Callaway was busted with marijuana possession. (1 reader comment)
Burson-Marsteller Washington handles public policy and PA issues for high-flying Hikvision, the China-government affiliated dominant maker of video surveillance systems.
Cision has named Autodesk veteran Gregg Sprattol chief operating officer.
Marketers in 2017 spent $450 million less on print magazine advertising than two years ago, according to numbers released by The MPA, but in a surprise twist, magazines are now engaging a higher percentage of U.S. young adults than Facebook.
I've known Jack O'Dwyer right from the beginning. No one has written about the PR profession as he has. Jack always told it like it is whether it was what the people he was writing about wanted to hear or not.
Kekst & Co. represents Peak Rock Capital's acquisition of TNT Crust from Tyson Foods, a deal that marks the seventh recent food/beverage deal for the Austin-based private equity firm.
Why data remains the key element to making better marketing decisions and achieving stronger results that drive healthcare marketers’ strategies and tactics.
Joele Frank is handling Dun & Bradstreet’s $7B deal to go private via a transaction bankrolled by an investment group of Thomas Lee Partners, CC Capital and Cannae Holdings.
|
