Ruder Finn - FutureThink Index

PR News & Commentary

Last Updated: Tue., May 17, 2022 @ 10:45 am

Tech People: Itís Time to Stop Partying Like Itís 1999

Tue., May 17, 2022

By Sabrina Guttman

Sabrina GuttmanThe parallels between tech's boom years in the late 1990s and today are undeniable. As the tech market seems to be heading toward another correction, learning from those parallels could help communicators negotiate a bear market.

On the Move: Diggs Exits Smile Train for M&C Saatchi

Tue., May 17, 2022

By Steve Barnes

Nijha DiggsM&C Saatchi Sport & Entertainment North America hires Smile Train's Nijha Diggs as SVP... FINN Partners promotes Julie Walsh to senior partner... Relevance International brings on Dane Wisher from The Berman Group... Autism Speaks names Kelli Seely CMO.

O'Dwyer's May '22 PR Firm Rankings Magazine

Managing Search Results is Easier Than You Think

By Larry Moskowitz

Larry MoskowitzWhy Google is the first and last stop for audiences seeking to learn about companies, brands, executives, products and services.

More articles from our annual PR firm rankings issue:

Creating a Sustainable Agency -- Paul Furiga, WordWrite

Times Are Changing. So Should Your Agency's Culture. -- Peter V. Stanton, Stanton Communications, Inc.

PR's Best-Kept Secret: Agency Owner Wealth -- Art Stevens, The Stevens Group

IPG DXTRA Turning Interest Into Impact

S4 Capital Acquires TheoremOne

Tue., May 17, 2022

By Kevin McCauley

Martin SorrellS4 Capital chief Martin Sorrell has acquired Los Angeles ad tech company TheoremOne, which has more than 370 staffers, as the WPP founder returns to the acquisition trail in the aftermath of his firm's accounting snafu.

McDonaldís Uses Brunswick Group in Tussle with Icahn†

Mon., May 16, 2022

By Kevin McCauley

McDonaldsMcDonald’s is using Brunswick Group to publicize the recommendation by the Institutional Shareholders Services advisory group to vote for the management-backed board nominees instead of the directors proposed by Carl Icahn. (Updated)

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Commentary

Trump Media Warns of Trump Risks

Mon., May 16, 2022

By Kevin McCauley

TMTGTrump Media and Technology Group spells out the risk factors of being associated with Donald Trump. Warns potential investors it could suffer the same fate as the Trump Taj Mahal, Trump University, Trump Steaks, Trump Castle and Trump Vodka.

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CIS of Mid-America Seeks PR to Boost Brand

Mon., May 16, 2022

By Kevin McCauley

MidAmericaCommunities in Schools of Mid-America, which operates 70 schools with about 40K students in Kansas, Missouri, Oklahoma and Iowa, needs PR help to bolster awareness and understanding of its mission.

On the Move: SNIPES Hires Epic Records' Foster

Mon., May 16, 2022

By Steve Barnes

Rich FosterSNIPES, a sneaker and streetwear company, names Rich Foster as chief marketing officer... NINICO Communications promotes Sarah Farrant to VP... Ellucian, which provides technology solutions for colleges and universities, brings on Susan Morrow as CMO.

PR Heavyweight Ginsberg Chairs New Pro-Israel Group

Fri., May 13, 2022

By Kevin McCauley

Gary GinsbergGary Ginsberg, who held top communications jobs at Time Warner, News Corp. and Softbank, chairs the New York Solidarity Network, a $1,000 annual membership group that will promote pro-Israel leadership and combat antisemitism in NYC.

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Wyoming Seeks PR for Insurance Marketplace

Fri., May 13, 2022

By Kevin McCauley

WyomingWyoming wants to hire a firm to run a public education campaign to educate residents about the services offered by its Department of Insurance.

Sunstar Strategicís Murphy Moves to Allspring

Fri., May 13, 2022

By Kevin McCauley

Melissa MurphyMelissa Murphy, executive VP at Sunstar Strategic, has joined Allspring Global Investments, which has more than $540B in assets under management, as head of PR.

On the Move: Nelson to Lead Comms for Disney Branded TV

Fri., May 13, 2022

By Steve Barnes

Katherine NelsonDisney Branded Television tabs Katherine Nelson to lead corporate communications... People for the American Way hires Na Eng as chief communications officer... Veriff, a global identity verification provider, names Caroline Mogford chief marketing officer.

Reed Quits Congress for Prime Policy Group

Thu., May 12, 2022

By Kevin McCauley

Tom ReedNew York Republican Congressman Tom Reed has stepped down from Congress and will join BCW’s Prime Policy Group government relations/public affairs shop next week as vice-chairman.

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Commentary

SKDK, Longtime Client Starbucks Call It Quits

Thu., May 12, 2022

By Kevin McCauley

SKDKSKDK splits with longtime client Starbucks because working for anti-union coffee chain is bad image for the White House's farm system for communications talent... China's PR image sinks to new low as it arrests 90-year-old Cardinal Joseph Zen of Hong Kong for being a security threat... While companies scramble for workers, they don't trust their current employees.

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