The Inside News of PR & Marketing Communications

Last Updated: Wed., Aug. 21, 2019 @ 12:01 am

Bateman's Mussante Takes Hoffman NA Post

Wed., Aug. 21, 2019

By Kevin McCauley

Syreeta MussanteSyreeta Mussante, who was executive VP at Bateman Group, will be the new North America managing director of The Hoffman Agency on Sept. 3.


O'Dwyer's Magazine

Aug. Mag Focuses on Financial PR/IR & Prof. Svcs. PR

By John O'Dwyer

O'Dwyer's Aug. '19 Financial PR/IR & Prof. Svcs. PR MagazineOur annual issue on financial PR/IR and professional services PR features articles from leading thought leaders plus profiles of 41 firms with expertise in these specialties.


Virginia State Police Write Up RFP

Tue., Aug. 20, 2019

By Kevin McCauley

Virginia PoliceVirginia's State Police Dept. is looking to hire a PR firm to raise awareness and educate people about the benefits of the Commonwealth's vehicle safety inspection program. Twenty percent of Virginia's vehicles flunk inspection.

Commentary

Trump's Presidential Racket

Tue., Aug. 20, 2019

By Kevin McCauley

DoralLook for Donald Trump to be surprisingly attentive at the G7 meeting slated for the French town of Biarritz from August 24-26. And it's not because he has assumed a sudden interest in the problems of global inequality. He sees a chance to cash-in.

Joele Frank Tosses Deal Dice for Empire Resorts

Tue., Aug. 20, 2019

By Kevin McCauley

Empire ResortsJoele Frank is guiding Empire Resorts as it agrees to be acquired by majority owner Kien Huat Realty and Genting Malaysia, global gambling operation.

Accounts in Transit: Hemsworth Sails with Bahamas Paradise Cruise Line; 5W PR Measures Up My Size, Inc.; AMP3 to Promote Fossil's Brands; TURNER to Highlight Best of Chile

Tue., Aug. 20, 2019

By Steve Barnes

BahamasHemsworth Communications has been named PR firm for Bahamas Paradise Cruise Line, which is owned by the family of ex-Norwegian Cruise Line CEO Kevin Sheehan... 5W Public Relations to boost awareness of My Size, Inc., which enables consumers to gauge body measurements... AMP3 to promote Fossil Group’s licensed brands, including Kate Spade New York, Michael Kors, Armani Exchange, Chaps, Diesel, DKNY... TURNER lands pact to promote tourism sites of Chile.

Omaha-Council Bluffs Issues RFP for Clean Air

Mon., Aug. 19, 2019

By Kevin McCauley

Omaha-Council Bluffs Metropolitan Area Planning AgencyThe Omaha-Council Bluffs Metropolitan Area Planning Agency wants to hire a PR firm to promote its clean air partnership campaign for 2020-2022.

Business Roundtable Goes All-In on CSR

Mon., Aug. 19, 2019

By Kevin McCauley

Jamie DimonBusiness Roundtable today revised its “statement of purpose” to say companies exist to benefit customers, employees, suppliers and communities, not just stockholders.

Consumers Care More About Issues Than Products

Mon., Aug. 19, 2019

By Jon Gingerich

Authenticity GapLess than half of global consumers’ perceptions of a company are shaped by the benefits of its products and services. According to a recent study, the majority of those perceptions are shaped by how management behaves and how that company impacts society. (1 reader comment)

BGR Powers Vineyard Wind Farm Off Mass. Coast

Mon., Aug. 19, 2019

By Kevin McCauley

Vineyard WindBGR Government Affairs is handling New Bedford-based Vineyard Wind on federal permitting issues for its proposed 84-turbine wind farm off the coast of Massachusetts. Team Trump deals setback to job-creating, global warming-fighting, $2.8B project. (1 reader comment)

On the Move: TransMedia Names Catherine deHaan Executive VP-PR/Marketing/Video Production; Prometheum Hires Kirti Naik as CMO; Public Affairs Council Promotes Trio

Mon., Aug. 19, 2019

By Steve Barnes

Catherline deHaanTransMedia Group has named Catherine deHaan executive vice president of PR, marketing and video production... Prometheum, a blockchain financial platform, has hired Kirti Naik as chief marketing officer. She was global head of brand & marketing insights at Russell Investments... Public Affairs Council has promoted Laura Horsley, Kristin Brackemyre and Nick DeSarno.

Florida County Floats Tourism PR RFP

Fri., Aug. 16, 2019

By Jon Gingerich

Walton County Tourist Development CouncilThe Walton County Tourist Development Council is seeking a full-service PR agency that can develop and execute a strategy to target key consumer and trade travel press throughout the U.S. (1 reader comment)

Why PR Needs Financial Literacy

Fri., Aug. 16, 2019

By Ron Hutcheson

Ron HutchesonIt's no secret that many PR people suffer from arithmophobia—a fear of numbers. We tend to be word people. But there's no escaping the fact that financial literacy is a core requirement in our line of work, especially when dealing with corporate clients.

Sanitas Works to Help South Sudan Rebound from Conflict

Fri., Aug. 16, 2019

By Kevin McCauley

Christopher HarvinSanitas International has a $750K one-year contract to promote foreign direct investment in South Sudan, a nation that is trying to rebound from a five-year civil war that killed 400K people and displaced millions.

The Consumer as CMO

Fri., Aug. 16, 2019

By Michael Priem

Michael PriemToday’s prospects are giving advertisers and marketers all the data and information they need to be successful. Are you listening?

On the Move: Healthline Media Appoints Steve Swasey VP-Communs, Laurie Dewan VP-Consumer Insights; LaVoieHealthScience Ups Sharon Correia, Ella Deych; ActivisionBlizzard Names David Messinger CMO

Fri., Aug. 16, 2019

By Steve Barnes

Steve SwaseyHealthline Media has appointed Steve Swasey as as VP of communications and Laurie Dewan as VP of consumer insights... LaVoieHealthScience has promoted Sharon Correia to executive VP, integrated communications and chief strategy officer, and Ella Deych to VP, finance and chief operations officer... Activision Blizzard has named David Messinger chief marketing officer. Messinger joins the company from strategic consulting company Verum Ventures, where had served as CEO for under a year.

Cayman Islands Floats Cruise Port RFP

Thu., Aug. 15, 2019

By Kevin McCauley

Cayman IslandsThe Cayman Islands is floating an RFP to promote its proposed George Town cruise berthing facility and enhanced cargo post.