PR & Marketing Communications News

Last Updated: Fri., May 7, 2021 @ 5:45 pm

Metro Toronto's Durham Wants EcoDev PR

Fri., May 7, 2021

By Kevin McCauley

Durham Region of Greater TorontoDurham, a regional municipality of 700K people that is part of Greater Toronto, wants a firm to handle economic development and tourism.

India Inks Ferox for US Outreach

Fri., May 7, 2021

By Kevin McCauley

FeroxIndia, which has been ravaged by COVID-19, has signed Ferox Strategies for outreach on Capitol Hill.

1

O'Dwyer's / D S Simon Interview Series

PR's Top Pros Talk: Kristen Vigrass

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Kristen Vigrass, President, The Brandman Agency
Brandman Agency president Kristen Vigrass talks with Doug Simon about how her agency has handled the challenges COVID posed for the travel sector on the latest “PR’s Top Pros Talk” video interview.

News of Firms: IPG Mediabrands Commits to Black-Owned Media

Fri., May 7, 2021

By Steve Barnes

MediabrandsIPG Mediabrands says it will work to invest a minimum of five percent in Black-owned media channels in aggregate across all clients by 2023... The Abbi Agency, which has offices in Reno, Las Vegas, New York and the UK, joins IPREX... The Center for Public Interest Communications awards research prize.

On the Move: Hotwire Hires ABC, Fox Vet Tihanna Louise

Fri., May 7, 2021

By Steve Barnes

Tihanna LouiseHotwire hires ABC, Fox veteran Tihanna Louise as VP, executive & corporate communications... The Public Relations Global Network names Alexandra Diniță, GM of Bucharest-based Free Communications, president... STX Films brings on Nasim Cambron from Netflix to serves as executive VP of publicity.

Events: National Press Club Hosts Healthcare Pros

Fri., May 7, 2021

By Steve Barnes

NPCThe National Press Club’s communications team is hosting a May 20 discussion in which leading healthcare pros will talk about how their jobs have evolved and what they are looking for PR pros... PRSA books May 19 virtual event, a panel of travel media pros will discuss what the future of travel... Women in PR North America hosts Modern Day Boss Conference on May 16.

Finn Partners Recruits Environmental Heavyweight

Thu., May 6, 2021

By Kevin McCauley

Bob MartineauFinn Partners has hired Bob Martineau, who served as commissioner of Tennessee’s Dept. of Environment & Conservation, to support its sustainability & social impact practice in the firm's 11-state southeast region.

Kekst CNC Vet Semer Shifts to Gasthalter & Co.

Thu., May 6, 2021

By Kevin McCauley

Mark SemerMark Semer, a 27-year veteran of Kekst CNC, has joined Gasthalter & Co. as managing director. He co-headed the alternative investment practice at the Publicis Groupe unit.

SeriousFun Children's Network Looks for PR Support

Thu., May 6, 2021

By Kevin McCauley

SeriousFun Children's NetworkThe SeriousFun Children’s Network, a community of 30 independent camps that serves kids with serious illnesses and their families free of charge, is looking for a PR firm to boost its profile among media, prospective partners and the general public.

How to Find the Right PR Firm

Thu., May 6, 2021

By Bill Haynes

Bill HaynesThe top 10 factors to look for in the course of determining whether a PR agency is the best fit for your organization.

Disney's Walker Takes Picture Motion Helm

Thu., May 6, 2021

By Steve Barnes

Brian WalkerBrian Walker, a leader in Walt Disney Co.'s DE&I group, takes helm of Picture Motion, which develops advocacy and marketing campaigns for films, television and entertainment.

On the Move: Golin Taps Reggio for US Healthcare MD Slot

Thu., May 6, 2021

By Steve Barnes

Jaimee ReggioGolin appoints Jaimee Reggio managing director of U.S. healthcare... Involve snags Kim Markus from Bob Evans Farms for exectuvie VP-PR slot... JBC promotes Libbey Baumgarten to executive VP, overseeing New York and Los Angeles, and Ilana Rubin Dvir to senior VP, heading up the lifestyle, home and food & beverage divisions.

Stagwell Posts 1.8% Dip in Q1 Revenues

Wed., May 5, 2021

By Kevin McCauley

Jay LevetonStagwell Group reported a 1.8 percent dip in Q1 revenues to $181.2M and a 63.2 percent decline in net income to $4.6M due to a tough comparison to a political year and the continued impact of COVID-19 on operations.

Metro St. Louis Rideshare Service Wants PR

Wed., May 5, 2021

By Kevin McCauley

Madison County TransitMadison County Transit is looking for a firm to develop a strategic marketing campaign for its RideFinders commuter rideshare service that operates in metropolitan St. Louis.

Commentary

Robinhood Takes on Warren Buffett

Wed., May 5, 2021

By Kevin McCauley

Robin HoodRobinhood's PR team takes down legendary investor Warren Buffett and his partner Charlie Munger after they trashed stock trading app for fueling speculation among first-time investors... Media play hardball with Joe Biden as tone of their coverage is more negative than positive.

1

Problems for the Performatively Woke Brand

Wed., May 5, 2021

By Jon Gingerich

Jon GingerichSome consumers are beginning to recognize corporate America’s forays into weighty political and social issues as tone-deaf opportunism.

1