PR & Marketing Communications News

Last Updated: Fri., Apr. 16, 2021 @ 4:30 pm

APCO Worldwide 'Greens' Abu Dhabi's Oil Co.

Fri., Apr. 16, 2021

By Kevin McCauley

ADNOCAPCO Worldwide has agreed to supply strategic communications and media relations services to the Abu Dhabi National Oil Company as White House summit on climate change looms.

O'Dwyer's Annual PR Firm Rankings

Independent PR Firms Posted 3.8% Growth in 2020

By Kevin McCauley

Ranking of Top Independent PR Firms

The top 130 independent PR firms posted a 3.8 percent gain to $3B in combined fee income during pandemic 2020 and a 2.9 percent dip to 15,832 in year-end overall employment, according to O’Dwyer’s 2021 annual rankings.

PR Firms by Specialty

Agriculture | Automotive/Transportation | Beauty/Fashion/Lifestyle | Education | Energy | Entertainment/Cultural | Env./Sustain./Greentech/PA | Financial PR/IR | Food & Beverage | Healthcare | Home Furnishings | Industrial | Non-Profits | Professional Svcs. | Purpose/CSR | Real Estate Fin. & Dev. | Sports | Technology | Travel & Economic Dev.

PR Firms by City/Region

Atlanta | Chicago | Connecticut | Boston | Florida | Los Angeles | Miami | Midwest| New York & NJ | Pennsylvania | San Francisco | Southeast | Texas | Wash., D.C. | West

Trust in Media on the Upswing

Fri., Apr. 16, 2021

By Jon Gingerich

CisionA perceived public trust in journalism has been steadily on the rise since Trump’s first year in office, but relatively few journalists believe that Americans’ trust in the press will change significantly with our new Presidential administration, according to an annual media survey conducted by Cision.

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Media Maneuvers: CBS Consolidates News Operations

Fri., Apr. 16, 2021

By Steve Barnes

CBSCBS consolidates its news operations into one unit and has tabbed Neeraj Khemlani and Wendy McMahon to serve as presidents and co-heads of the newly formed division... ABC signs longtime CBS News producer and executive Kim Godwin to run its news operations... Reuters erects paywall.

On the Move: Weber Shandwick Ups Beckman to Global Creative Czar

Fri., Apr. 16, 2021

By Steve Barnes

Tom BeckmanWeber Shandwick ups Tom Beckman to global chief creative officer... Actual Agency promotes Kate Corcoran Adorno to executive VP... Crosby Marketing Communications names director trio Sarah Goodling (social media), Karin Siomporas (integration management) and Debbie White (digital program management).

DC Wants Charter School PR

Thu., Apr. 15, 2021

By Kevin McCauley

MySchoolDC Public School LotteryWashington wants to book a firm to handle marketing communications for its My School DC application and lottery program for public charter schools.

FGH Reps Melinda Gates' Social Project

Thu., Apr. 15, 2021

By Kevin McCauley

Pivotal VenturesFinsbury Glover Hering has picked up Pivotal Ventures, the investment and incubation company launched by Melinda Gates to advance social progress in the US.

Commentary

Apple Scores PR Points on Climate Risk Disclosure Front

Thu., Apr. 15, 2021

By Kevin McCauley

Apple scores PR points as it becomes first major US company to call on SEC to mandate greenhouse gas disclosure... Americans are eager to get back into the office, at least some of the time.

FL Performing Arts Center Floats Digital Marketing RFP

Thu., Apr. 15, 2021

By Jon Gingerich

Thrasher HorneSt. Johns River State College is requesting proposals from agencies that can provide digital marketing support for the Thrasher-Horne Center, a performing arts theater in Lakeside, Florida.

PR's Top Pros Talk: Karen Clyne

Thu., Apr. 15, 2021

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Karen Clyne, Head of Global Communications, Blackberry
BlackBerry head of global communications Karen Clyne talks with Doug Simon about how PR pros can give mature brands a new lease on life in the latest “PR’s Top Pros Talk” video interview.

News of Firms: PRSA Launches 'In Between Jobs' Program

Thu., Apr. 15, 2021

By Steve Barnes

PRSAPRSA launches its In Between Jobs program for communications professionals who have been affected by the past year’s economic challenges... Padilla issues its 2020 Report to Our Communities... Elevate IR debuts under leadership of Sean Mansouri, who was IR managing director at Gateway.

On the Move: Marina Maher Ups Thabet to Health Client Experience MD

Thu., Apr. 15, 2021

By Steve Barnes

Samira ThabetMarina Maher Communications promotes Samira Thabet to managing director, healthcare client experience... LLYC names Carmen Gardier and Alejandro Dominguez global digital department heads... Marino hires Nick Derasmo as senior VP. He was at JPMorgan Chase.... Brands Within Reach, distributor of Volvic and Evian waters, appoints Reginald Sanders as head of sales & marketing/North America.

Ogilvy Works to Capture, Store CO₂

Wed., Apr. 14, 2021

By Kevin McCauley

Gulf CoastOgilvy has signed on to represent Gulf Coast Sequestration, which wants to build and run the nation’s premier site to capture CO₂ and store it underground.

Bellefonte, PA Floats Firefighter Recruitment RFP

Wed., Apr. 14, 2021

By Jon Gingerich

Bellafonte, PennsylvaniaBellefonte, Pennsylvania is looking for a marketing agency that can assist the town’s fire department with the development of volunteer recruitment campaigns.