Our industry doesn’t need more tactics—it needs big ideas focused on outcomes. The next era of strategic communications belongs to those who deliver real results in real time.
Franco, a Detroit-based integrated communications agency, introduces three AI enablement service offerings... Bolden Consulting, which partners with asset managers and financial organizations to build brand clarity, modern digital infrastructure and long-term marketing foundations, sets up shop in Boston... W2 Communications is part of a coalition of public-sector-focused agencies lauching The Echo Awards, which will recognize journalists whose work amplifies understanding of government, policy and the business of the public sector.
How an executive visibility program can establish trust and credibility for brands and allow them to stand apart from the competition.
Ruder Finn CEO Kathy Bloomgarden is inducted into the International Communications Consultancy Organization’s Hall of Fame... The New York Financial Writers’ Association presents Bloomberg News editor-at-large Marty Schenker with its 49th Elliott V. Bell Award... 5WPR racks up five wins at the 2025 MarCom Awards.
Discover how balancing individual expertise with organizational storytelling can amplify credibility, attract opportunity, and position your brand as a leader in its field.
The Hawaii Natural Energy Institute is looking for an agency that can provide public relations services.
Ballard Strategy Group names former Burson managing director Mike Waterman as MD. Waterman comes to Ballard from ROKK Solutions... The Herald Group brings on Trace Scruggs and Evan Lukaske as VPs... Travelier, which operates platforms for booking intercity transportation services via buses, trains and ferries in 124 countries, appoints Mario Gavira as CMO.
Pop culture has always shaped what we wear, say and buy. It’s time for it to shape what we do for one another.
To shape public opinion about corporate legal cases, communicators need to be prepared from the filing forward, according to a new study from H/Advisors Abernathy.
PR has long missed an opportunity to capitalize on SEO. Now, thanks to generative AI tools, the industry is getting a second chance.
Even as technology changes the rules of engagement, digital health brands still control the most powerful tool they have—their story.
Lift voices over slogans to connect brand campaigns where it counts -- on a human level.
Golin launches Lighthouse 360, a service helping companies handle the human side of AI adoption... PR Boutiques International adds five new members... 24 Seven, a marketing, creative and digital talent solutions firm, acquires New York-based marketing consulting firm Markacy.
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