Caster Communications is acquired by long-time agency leaders Alexandra Crabb and Peter Girard... DiGennaro Communications launches The Authority Studio, a freestanding content strategy and production offering... The Brandman Agency, which specializes in luxury travel and lifestyle, rebrands as Brandman.
The State Dept. is taking quotes for a media monitoring firm to work at its embassy in Australia.
The opportunity in front of our industry is not whether to use AI. It is how to integrate it in ways that strengthen and enhance strategy rather than shortcut it.
Violet PR picks up the Birmingham Business Alliance, the Alabama metro's lead economic development organization and chamber of commerce... Glodow Nead Communications comes on board as US agency of record for Wines of Georgia... Moroch gets AOL status for record for Leslie’s, Inc., a direct-to-consumer brand that markets pool and spa care products.
New York Magazine profiles 78-year-old Peggy Siegal, who was once among the most powerful publicists in the Big Apple, in an article headlined: "The Grand Dame of the Epstein Files.”
Washington & Madison is designing and coordinating a legislative training and exchange program in the US for members of Liberia’s legislature.
Narrative Strategies hires Chris Bissex as a managing director. Bissex was most recently deputy director of public affairs for the Federal Trade Commission... Marino promotes Elizabeth Latino to COO and managing director.... The Charlotte Hornets hire Big 12 Conference chief brand & business officer Tyrel Kirkham as CMO.
How public relations, paid media and GEO can work together to help brands establish credibility and meet consumers in an AI-driven media landscape.
Canada's DC embassy has hired Cogent Strategies to assess the US social media landscape and provide data-driven and actionable recommendations about the best ways to reach targeted audiences to advance its advocacy objectives.
Commentary
A tip of the mitre goes to Cardinal Blasé Cupich for his strong statement condemning the Trump administration’s bid to turn the Iran war into entertainment... Donald Trump sets off on a wild little excursion... The president will never be mistaken for one of his predecessors, 'Unconditional Surrender' Grant... The Ig Nobels abandon Boston for Zurich because it's not exactly fun and games time in the USA.
Maple Shade Township, which is located in South Jersey's Burlington County, is seeking proposals and resumes for a marketing and social media consultant to work on an as-needed basis.
USA TODAY brings on Jamie Stockwell as VP of news, effective March 30. Stockwell was most recently deputy managing editor of news for the Washington Post... YouTube expands its likeness detection capabilities to a pilot group of government officials, journalists and political candidates... The AP Fund for Journalism adds 50 news organizations to its local news program, bringing the total number of participating newsrooms to 100.
Breakwater Strategy, a strategic insights and communications consultancy, brings on former CNN justice correspondent Jessica Schneider as a VP... Stratacomm, a DC-based firm, names Darren Scher chief operating and integration officer. Scher comes to the agency from Adfero, where he was most recently managing director... Dreamday hires Veronica Gauthier as SVP of growth... TextNow appoints Bonnie Herche as VP of marketing. Herche joins the company from Crain Communications.
Ireland’s Arts Council is looking for a firm to handle its $250K marketing and communication services budget for Culture Night, which is slated for Sept. 18.
Stagwell’s Q4 revenues grew two percent to $807M while adjusted EBITDA rose three percent to $129M.
Thanks to artificial intelligence, nearly half of Americans said they no longer trust the information they encounter online. As a result, according to a survey, brands are increasingly becoming de facto sources of truth verification.
|
