PR News & Commentary

Last Updated: Tue., Oct. 19, 2021 @ 5:40 pm

David Finn Dies at 100

Tue., Oct. 19, 2021

By Kevin McCauley

David FinnDavid Finn, a founding father of modern PR who launched Ruder Finn in 1948 with Bill Ruder, has died. He celebrated his 100th birthday on Aug. 30.

Edelman Vice Chairman Dubner Exits

Tue., Oct. 19, 2021

By Kevin McCauley

Russell DubnerEdelman vice chairman Russell Dubner is exiting the No. 1 independent firm in December after a 28-year run. He also chaired the Edelman Trust Institute, which launched in June.

O'Dwyer's / D S Simon Interview Series

PR's Top Pros Talk: Monique Kelly

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Monique Kelley, Neuroscience & Commercial Operations Comms. Lead, Takeda Pharmaceuticals
Monique Kelly, who left behind a long career on the agency side to head up communications for the neuroscience group at Takeda, talks with Doug Simon about what she's learned on "the path from agency to in-house" on the latest "PR's Top Pros Talk" video interview.

Commentary

Trump Loves Irish Tough Guy Conor McGregor

Tue., Oct. 19, 2021

By Kevin McCauley

Conor McGregorTeam Trump mulled using Irish mixed martial arts fight as PR envoy to COVID-19 'super-spreaders' and those who shunned masks and social distancing... Mishandling of COVID-19 pandemic sends US national brand strength tumbling.

Humboldt Co. Wants to Brand its Weed

Tue., Oct. 19, 2021

By Kevin McCauley

HumboldttHumboldt County, which is part of northern California's 'Emerald Triangle,' wants proposals to develop a national and industry branding initiative for its locally grown cannabis and cannabis-related products & services.

Accounts in Transit: Finn Partners Delivers Bahamas Tourism Pitch in UK

Tue., Oct. 19, 2021

By Steve Barnes

BahamasFINN Partners has been appointed by The Bahamas Ministry of Tourism, Investments & Aviation to provide public relations services in the UK... Bubble Agency goes to work for Advanced Systems Group... Heart & Soul PR has been named agency of record for Macros Inc., a health and wellness coaching platform.

Black Consumers Respond to 'Culturally Relevant' Media

Tue., Oct. 19, 2021

By Steve Barnes

B CodeTo reach Black consumers, brands must not only create content that addresses the issues those consumers care about, they also need to place their messages in media that are seen as culturally relevant by Black audiences, a new report from B Code finds.

UN Women Seeks Partner for Arab Outreach

Mon., Oct. 18, 2021

By Kevin McCauley

UN WomenUN Women, which fights to end discrimination and empower females, seeks a firm to run PR for its liaison office for the Gulf Cooperation Council, located in the United Arab Emirates.

Commentary

Superman Disses USofA

Mon., Oct. 18, 2021

By Kevin McCauley

SupermanSuperman disses the USofA as "The Man of Steel" junks fighting for "truth, justice and the American way" motto. What will MAGA Nation think of his betrayal?... The IPO of Volvo Cars, which is owned by China's Zhejiang Geely automaker, may be in for a bumpy ride... Polarization reigns supreme as Americans can't even agree if their region has experienced extreme weather conditions during the past year.

On the Move: Crosby Hires Meltzer from NIH Foundation

Mon., Oct. 18, 2021

By Steve Barnes

Abbey MeltzerCrosby Marketing Communications hires Abbey Meltzer from the Foundation for the National Institutes of Health... Oura, the producer of a “smart ring” that lets users track sleep and other biometric data, brings on Karina Kogan as its first CMO... Tourism Western Australia promotes Carolyn Turnbull to managing director.

What PR Professionals Need To Know About ESG

Mon., Oct. 18, 2021

By Lisa DeScenza

Lisa DeScenzaEnvironmental, Social and Governance investments have grown in recent years, underscoring the need for PR pros working in the health and science industry to begin incorporating ESG messaging into their communications plans.

COVID Drops as Concern for Financial Pros

Fri., Oct. 15, 2021

By Steve Barnes

SurveyCOVID is no longer the biggest concern for marketing and communication execs in the financial services sector, according to a survey from Financial Narrative and strategic insight agency Opinium.

Vanda's Jones Switches to Starbucks

Fri., Oct. 15, 2021

By Kevin McCauley

AJVanda Pharmaceuticals’ Aranthan (AJ) Jones will join Starbucks on Oct. 25 as senior VP-global communications and public affairs.