COVID-19 Has Upended Agencies’ Business Models
Wed., Sep. 30, 2020
By Jon Gingerich
The COVID-19 pandemic has forced most marketing agencies to make financial changes and refine their service offerings, according to a recent survey.
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The COVID-19 pandemic has forced most marketing agencies to make financial changes and refine their service offerings, according to a recent survey.
Former New York governor David Paterson has joined Kivvit, the PA and strategic communications shop.
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| In the latest “PR’s Top Pros Talk” video, Kaplow Communications founder and CEO Liz Kaplow talks with D S Simon Media CEO Doug Simon about some of the secrets of effective leadership in a constantly changing marketplace. |
Grand Rapids, Michigan’s second largest city with a population of 200K, is looking for a communications partner to handle economic development work.
Joele Frank is handling the Chapter XI filing of Oasis Petroleum as the shale oil company reels from the financial pressures from COVID-19 pandemic and the collapse of energy prices.
Edelman has hired Chris Gee, a veteran of Finsbury, Burson-Marsteller, RF|Binder and Teneo, as managing director of digital for its US corporate & advisory services group.
Finn Partners names Debbie Flynn, formerly managing partner of Finn Travel Europe, as global travel practice leader. She assumes the position from founding managing partner Gail Moaney, who stepped down for health reasons... ROKK Solutions promotes Kristen Hawn to partner and ups Lindsay Singleton to the newly created role of managing director... Mortgage Connect, a national mortgage services provider, taps Kevin McCrea for VP of PR & marketing job.
Next Fifteen Communications Group has reported a 5.6 percent growth in first-half revenues (ended July) to $197.4M despite the challenges presented by the COVID-19 pandemic. It posted a $500K operating loss due to $14M write-off of "surplus to requirements" office space.
Loretta Prencipe, a veteran of the energy and sustainability units of Makovsky and Qorvis MSLGroup has joined Raffetto Herman Strategic Communications in Washington.
Commentary
Donald Trump would call anyone with his lousy investment record "a big loser” and unfit to serve as president of the US. He’d be right... State Dept. protects First Lady's tender sensitivities... Round up all the journalists. (3 reader comments)
Sundance Institute chief marketing officer Mike Monroe is heading to Penske Media for the CMO and head of PMC Studios slot.
W2O has launched Hū, which will work to boost the number of people willing to take part in clinical drug/medical device trials. (1 reader comment)
Magrino Agency scoops up Sur La Table, a retail chain that sells high-end kitchen products... Back Bay Communications lands Goji, a UK-based tech company... Uproar PR adds Rendever, which provides virtual reality services to seniors.
Maryland is looking for a firm to develop a communications campaign for “Operation Courage,” a program to provide free mental health tele-counseling to frontline workers battling the COVID-19 pandemic.
More than half (55 percent) of business leaders attending Yale School of Management’s CEO caucus gave president Trump an “F” for his handling of the COVID-19 pandemic. (2 reader comments)
Paid newsletters, like those published on such platforms as Substack and Ghost, may be the secret to offering digital content that consumers really value. (3 reader comments)
New research shows the COVID-19 pandemic may be responsible for a resurgence in people using social media to connect with friends and loved ones. (1 reader comment)
Relevance International veterans Bianca Fabian Ramsawak and Dale Laplace launch Command Collective... DeVries Global accepts applications for Decoding PR Externship program... Tank Consultoría of Colombia joins PROI Worldwide.
Brunswick Group handles William Hill as the British bookmaker receives takeover offers from Apollo Global Management and Caesars Entertainment.
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