M&A Deals in MarComms Sector Rose 10% in '24
Fri., Jan. 10, 2025
By Steve Barnes
M&A transactions in the PR and marketing communications sectors were up 10 percent in 2024, according to Davis+Gilbert’s newly released M&A Activity Tracker.
M&A transactions in the PR and marketing communications sectors were up 10 percent in 2024, according to Davis+Gilbert’s newly released M&A Activity Tracker.
Brunswick Group has added Julia Giannini as a partner in its sustainable business practice to advise clients on societal and environmental matters.
Commentary
Shadow president-elect Musk and president-elect Trump flee their campaign promises even before taking their offices... Trump Jr.'s excellent and staged Greenland adventure fills the bellies of the homeless... Companies that killed DEI programs will be grilled at their annual meetings.
FGS Global represents Energy Capital Partners, which is selling Calpine Corp. to Constellation Energy Corp. for $16.4B in cash and stock.
A shrinking media landscape presents challenges for public relations professionals working to get their clients’ stories out there. Thankfully, the PR industry excels at creating and sharing ideas through engaging content.
ESPN, Fox and Warner Bros. Discovery have called time on Venu Sports, their proposed joint sports streaming service, before its kickoff... Piers Morgan, via his Wake Up Productions media company, is acquiring “Piers Morgan Uncensored,” the talk show that started broadcasting on Rupert Murdoch’s TalkTV in 2022 before moving to YouTube... HuffPost cuts 39 staffers. E-I-C Danielle Belton quits in protest.
Independence Health System appoints Kelley Skoloda as chief marketing and communications officer... TrailRunner International names New York-based managing director Zack Kozlak head of the US, and COO Kelly Wallace chief media/brand officer... Drumfire Public Affairs, a D.C.-based firm, promotes Katy Rodriguez to SVP and chief of staff. She's a Dezenhall Resources alum... Guitar Center, a retailer of musical instruments, names Todd Lauer SVP of brand marketing and creative.
MotionPoint, which provides businesses with website translation and multilingual marketing, acquires multilingual content marketing agency Key Content... Klick Health acquires Peregrine Market Access, a consulting, communications and commercialization agency working with clients in the life sciences sector... PR Boutiques International is hosting its first Crisis Communication Masterclass on Jan. 27.
Crosby Marketing Communications is named a prime contractor on the National Institutes of Health’s five-year, $1 billion Public Information and Communication Services contract... Champion signs on as agency of record for craft spirits brand Western Son Vodka... The Uptown Agency, a Dallas-based shop, partners with TEZ Technology, which provides mobility, parking and payment solutions.
Strategic responses for some of the emerging risk factors that face companies in the coming year.
Colorado is looking for PR firms that are interested in joining a pool of communications suppliers to handle its messaging and outreach needs.
Teneo recruits Deborah Mattinson, who was head of strategy for now UK prime minister Keir Starmer, as a senior advisor in its London office.
Brands should resist the urge to chase trends and should instead focus on original, authentic content that engages consumers online, according to a new Sprout Social report.
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