Accounts in Transit: Padilla Signs On With UVA Health
Wed., Sep. 16, 2026
By Steve Barnes
Padilla has been selected by the University of Virginia to lead digital marketing services for talent recruitment at UVA Health... Ruder Finn adds Carter's, Sweet Loren's and Vytalogy Wellness to the roster of its brand experience practice... Red Lorry Yellow Lorry is named U.S. PR agency of record for AI orchestration system Centrical.

The University of South Dakota wants proposals from marketing and communications agencies interested in serving as a strategic partner to the university.
Precision Strategies has recruited DGA Group Americas head Adam Cubbage as CEO of the Washington-based firm.
California’s Riverside County Regional Park & Open-Space District is soliciting proposals from qualified firms to provide key strategic communications, public relations support, community outreach and informational messaging services.
The organizations best positioned to maintain credibility in response to a cyberattack are those that are prepared to deploy a communications strategy in lockstep with, and in a complementary manner to, their other crisis procedures.
Kuwait has hired Mercury Public Affairs to handle strategic communications in connection with the Oct. 24 dedication of the Desert Shield and Operation Desert Storm Memorial in Washington.
John Flannery, who has more than two decades of
Christine Lewis, who was most recently SVP at Inkhouse, moves to Tier One Partners, where she will be SVP, managing director.
Dezenhall Resources, a DC-based crisis management and public affairs firm names Jennifer Condon as SVP. Condon joins the firm from America250, the congressionally authorized organization overseeing the United States’ 250th-anniversary commemoration... Thunderly brings on Carlos Cortinas as chief strategy officer, a newly created position... Reputation Advisors International, a global network of senior communications professionals with members in 18 cities across 14 countries, brings on Thiago Vitale, CEO of Brazilian firm TORRE Comunicação e Estratégia, as its newest member.
CashmanKatz launches CK Health, a healthcare marketing specialty... Mission North introduces its Physical Industries practice, which will focus on physical AI applications across four verticals: commerce, manufacturing, mobility, and aerospace and defense... Muck Rack, an AI communications platform, announces a new feature designed to help communications leaders identify timely opportunities to shape relevant news conversations while they are still developing.
Ukraine president Volodymyr Zelensky has sanctioned his former press secretary Iuliia Mendel for allegedly promoting Russian propaganda.
Yorktown Solutions has signed on to provide public affairs counsel to the Kyiv City Organization of Employers of the Oil & Gas Industry, which is the largest association representing Ukraine’s energy sector.
One of the hallmarks of magazine PR—the issue drop—has become a thing of the past.
FGS Global represents Copart as the online vehicle auction company acquires auto marketplace and data services business ACV, a Joele Frank client, in a deal valued at $1.9B.

















