Ruder Finn - What's Next

PR News & Commentary

Last Updated: Tue., Aug. 16, 2022 @ 6:15 pm

CALSTART Needs Media Push for Vehicle Vouchers

Tue., Aug. 16, 2022

By Steve Barnes

HVIPCALSTART, a nonprofit focused on transforming the transportation marketplace, seeks media relations support to raise awarness of California’s Hybrid and Zero-Emission Truck and Bus Voucher Incentive Project.

O'Dwyer's Aug. '22 Finc'l. PR/IR & Prof. Svcs. PR Magazine:

Should Your Company Have a Soul?

By Ryan Barr

Ryan BarrHow doing the right thing builds brand loyalty and creates untold opportunities for communications professionals.

Also from the Aug. issue:

Why PR Should be a Top Investment for Startup Asset Managers -- Chris Gillick, ICR

With Growth Comes New Challenges -- Bill Haynes & George Spencer, BackBay Comms.

Evolution of Shareholder Activism -- John Christiansen, Jared Levy & Bryan Locke, FGS Global

How Competing in a Triathlon is Like Running a PR Firm -- Hilary JM Topper, HJMT PR

Fintech: The Holy Grail of Tech PR

Tue., Aug. 16, 2022

By Henry Feintuch

Henry FeintuchA few recent innovations in fintech illustrate how this market segment is transforming the financial services sector.

News of Firms: Porter Novelli Launches Erica Smith Fellowship

Tue., Aug. 16, 2022

By Steve Barnes

Erica SmithPorter Novelli launches the Erica Smith Future Leaders Fellowship program, which is focused on supporting justice, equity, diversity and inclusion initiatives... The Diversity Marketing Consortium adds Inkhouse and No. 29 as members... PR Boutiques International announces its 2022-2023 executive leadership team and board.

On the Move: Abdulla Checks in as Choice Hotels CMO

Tue., Aug. 16, 2022

By Steve Barnes

Noha AbdullaChoice Hotels International hires Noha Abdalla as chief marketing officer... KP Public Affairs adds Amilia Glikman to its advocacy team to represent agency clients on environmental regulatory, legislative and policy issues... BitSight, a cybersecurity ratings company, appoints Catherine Harrell as CMO.

Accounts in Transit: Rubenstein PR Signs Up BeyondView

Tue., Aug. 16, 2022

By Steve Barnes

BeyondViewRubenstein Public Relations is named agency of record for BeyondView, a digital platform for commercial real estate professionals... Marcus Roberts is selected as lead public relations partner for PetPartners’ AKC Pet Insurance and FIGO Pet Insurance brands... Gong Communications will provide ESG and sustainability consulting for Greece’s Sovereign Wealth Fund, Growthfund.

One Correct Way to Pronounce 'Caribbean'

Tue., Aug. 16, 2022

By Rene Henry

Rene HenryThe common mispronunciation of the word "Caribbean" highlights an insensitivity on the part of the media to get the details right.

NC Wine and Grape Council Wants PR Partner

Mon., Aug. 15, 2022

By Steve Barnes

NCWineThe North Carolina Wine and Grape Council is looking for a firm to run a campaign aimed at changing the culture and knowledge surrounding wine produced in the state.

News of Firms: Mower Transfers Ownership to Employees

Mon., Aug. 15, 2022

By Steve Barnes

MowerMower chairman and CEO Eric Mower transfers 100 percent ownership of the company to employees via an Employee Stock Ownership Plan... The Worldcom Public Relations Group appoints Todor Ianev to a second term as chair... Edge Partners, a private equity and strategic growth firm, launches Edge Creative Growth, which offers marketing services to RIAs (registered investment advisors).

MassHousing Posts Marketing Services RFP

Mon., Aug. 15, 2022

By Jon Gingerich

MassHousingAn agency that provides financing to support affordable housing in the Commonwealth of Massachusetts, is requesting proposals from agencies that can provide marketing and advertising consulting services.

Cosumnes CSD Seeks Crisis Comms Support

Mon., Aug. 15, 2022

By Steve Barnes

The Cosumnes CSD, a regional agency that supplies quality of life services to an area near Sacramento, is looking for a firm to provide crisis communications services.

On the Move: Jill Biden's Press Secretary Moves to Hamilton Place

Mon., Aug. 15, 2022

By Steve Barnes

Michael LaRosaHamilton Place Strategies brings on Michael LaRosa, who was Jill Biden’s press secretary, as managing director... Kohl's promotes Christie Raymond to chief marketing officer... PowerSchool, which provides cloud-based software for K-12 education, hires Fred Studer as CMO... Ogilvy names Matthew Curry global executive creative director for its IBM business.

PR's Top Pros Talk: Marji Sherman

Mon., Aug. 15, 2022

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Marji Sherman, VP of Digital, Cognito Media
Brands need to be ahead of the curve when it comes to NFTs and the Metaverse, Cognito Media vice president of digital Marji Sherman tells Doug Simon in the latest "PR's Top Pros Talk" video interview.

Russia Propaganda TV Taps Rebel Media

Fri., Aug. 12, 2022

By Kevin McCauley

RTRebel Media Productions of Miami has signed on to produce television content for Russia’s RT International for distribution in China, India, South Africa and South America.

1

CALSTART Seeks PR Aimed at CA Landscapers

Fri., Aug. 12, 2022

By Kevin McCauley

CalstartCALSTART, which promotes clean transportation and healthy communities, seeks partner to develop $600K PR campaign targeted at professional landscapers in California.